Tag: Health Claims

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A skin cream that can reduce body size.  Are historians sure that wasn’t what Ponce de Leon was seeking?  It’s certainly what buyers are looking for, if ads are any indication.  But claims like that have to be backed up by solid science, as is clear from the FTC’s $900,000 settlement...
The preliminary voluntary principles proposed in April by the Interagency Working Group on Food Marketed to Children have got people talking about kids, advertising, and nutrition. Congress — in a bipartisan effort led by former Senator Sam Brownback and Senator Tom Harkin — directed...
By now, you’ve had a chance to read the proposed voluntary principles published on April 28, 2011, by the Interagency Working Group on Food Marketed to Children.  Made up of representatives from the FTC, FDA, USDA, and CDC, the group issued a draft calling on the food industry...
When browsing for a riveting read at the local bookstore, you might pick up a John Grisham or dive into a Stieg Larsson.  Unlike those best sellers, one author’s name that might not jump off the jacket is “Interagency Working Group.”  But in the case of the Interagency Working Group...
If you haven’t seen the ads, you’ve probably been too busy listening to eight-tracks and playing Pong because billions — with a capital B — have been served up online. They look like news investigations about acai berry weight loss products conducted by independent journalists for...
Science, studies, and statistics. There’s a reason advertisers feature them so prominently. When used accurately, they can be powerful tools for distinguishing your product from the competitors. But scientific claims — especially health-related ones — need solid proof.
As your customers' buying habits make clear, today’s consumer marketplace knows no borders.  That’s why the FTC and officials from nine Latin American countries are meeting in Washington, D.C., this week to consider the challenges of global consumer protection.
No, not those unpleasant former colleagues, but the resurgent bane of the business traveler:  bedbugs.Bedbugs are coming out of the woodwork — followed closely by opportunists peddling iffy products aimed at on-the-go professionals.  Although bedbugs don't carry disease, their bites...
Consumers have found their voice.  And last year they raised it more than 1.3 million times to complain about identity theft, fraud, and products that didn’t live up to the advertising hype.

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