Tag: Advertising and Marketing Basics

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Whether it’s a slimmer waist or an imaginary yacht superimposed in the background, we’re all familiar with the dramatic changes that retouching can make to a photo. A lawsuit the FTC has filed against Tate’s Auto Group and related companies alleges – among other things – that the...
If it looks like a duck and quacks like a duck, it’s probably a duck. But the same can’t be said for a mailer that looks like an official invoice. It could be an “o-fishy-al” offer that deceptively mimics the appearance of a government document.
There isn’t an actual procedure called an honest-ectomy. But when you hear allegations about scammers who solicit donations for veterans’ charities and then pocket the contributions, you’ve got to wonder.
A federal district court has granted the Federal Trade Commission’s request to stop a group of San Diego-based Internet marketers from deceptively advertising free trial offers and not only charging consumers full-price for the trial product, but also enrolling them in expensive, ongoing continuity...
Small business keeps America in business. But while you have your shoulder to the wheel and nose to the grindstone, it can be tough to keep an eye out for scammers. That’s why the FTC and law enforcement partners across the country have your back. Just one example is Operation Main...
It’s unfortunate, but it happens. First came cryptocurrency. Then came the cryptocurrency crooks. In the emerging cryptocurrency marketplace, what needs to be done to protect consumers from scams, schemes, and swindles? That’s the topic of a half-day workshop on June 25, 2018, in...
Chances are that people you know were duped by scammers and wired the money via Western Union between January 1, 2004 and January 19, 2017. This Thursday, May 31st, is the deadline for consumers to file claims to get money back from the FTC’s and the Department of Justice’s settlement...
Vision Solution Marketing and related defendants pitch services to prospective entrepreneurs and people looking to supplement their income. Among the defendants’ products is business “coaching” that sets people back as much as $13,995. But given the host of alleged misrepresentations...
Sometimes a picture really is worth a thousand words. According to warning letters from the FDA and FTC, certain sellers of e-liquids – flavorings for e-cigarettes – are using packaging that imitates foods or beverages popular with children. Little kids who ingest what’s inside boxes...
When the screen goes blueAnd the car breaks downAnd the smartphone keeps rebooting eternallyConsumers won’t be afraidNo, they won’t be afraidJust as long as you stand by your warranty.
An FTC lawsuit alleges that money-making claims made by a related group of companies and individuals for their Amazing Wealth System are “amazing” all right – if by “amazing” you mean “not credible” or “unsupported by the facts.” The complaint charges the defendants with violating the...
The Federal Trade Commission is mailing 218,254 refund checks totaling more than $7.2 million to people who bought products deceptively marketed as “buy-one-get-one-free,” including Snuggies, the Magic Mesh Door, and other “as-seen-on-TV” type products. Consumers who bought products marketed by...
When the FTC’s Bureau of Consumer Protection started the Business Blog in 2010, we promised readers “a minimum of ho-hum, a maximum of how-to, and as little yadda yadda yadda as a legal website can manage.” More than 1,000 Business Blog posts later and we’re still striving to keep...
Medical professionals, consumer advocates, industry members, and law enforcers are gathering in Washington right now in anticipation of today’s workshop, The Contact Lens Rule and the Evolving Contact Lens Marketplace. Panelists will scrutinize issues related to competition in the...

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