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Business Blog

The Luring Test: AI and the engineering of consumer trust

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In the 2014 movie Ex Machina, a robot manipulates someone into freeing it from its confines, resulting in the person being confined instead. The robot was designed to manipulate that person’s emotions...
Business Blog

The 411 about FTC-Florida AG action against Chargebacks911

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When consumers dispute the validity of a credit card charge, merchants may hire a “chargeback mitigation company” to dispute the consumer’s dispute. That’s the business of a company called...
Business Blog

FTC charges LasikPlus with dilate-and-switch pricing

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“If you’re nearsighted, farsighted, or have an astigmatism, LasikPlus can help fix your vision for only $250.” That’s just one example of how LCA-Vision – consumers may know the company as LasikPlus...
Business Blog

Checking out the FTC’s $100 million settlement with Vonage

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Who can forget the eerie admonition about Hotel California: “You can check out any time you like. But you can never leave.” It’s a feeling that may have been echoed by people who attempted to cancel...