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Event Description

The Federal Trade Commission’s Bureau of Economics and Marketing Science are co-organizing a one-day conference to bring together scholars interested in issues at the intersection of marketing and consumer protection policy and regulation. As the primary consumer protection law enforcement agency, the FTC has benefited from the marketing literature in its long history of case and policy work. The goal of the conference is to promote an intellectual dialogue between marketing scholars and FTC economists. Specifically, the conference will serve as a vehicle for marketing scholars to learn about the FTC’s practice in consumer protection, promoting potentially high impact research in the area of consumer protection and regulation, and introducing FTC economists to some of the cutting-edge research being conducted by marketing scholars. The conference will feature academic research paper sessions and a panel discussion between FTC economists and marketing scholars.

CONFERENCE PROGRAM

The conference program will run from 8:30 am to 5:30 pm on Friday, September 16, 2016, in the FTC 5th Floor Conference Room at Constitution Center. There will be an optional dinner after the conference starting at 6:00 pm. A fee of $100 will apply to participants who choose to attend the dinner.

Pre-registration for this conference is necessary. To pre-register, please e-mail your name, affiliation, and whether you intend to participate in the conference dinner to marketingconf@ftc.gov. Attendees must register for the conference dinner by September 1. Your email address will only be used to disseminate information about the conference. If space permits, we may allow a very limited number of onsite registrations beginning at 8:15 am on September 16.

The scientific committee for this conference consists of:

  • K. Sudhir, Editor-in-Chief, Marketing Science and Professor of Marketing, Yale School of Management
  • Avi Goldfarb, Senior Editor, Marketing Science and Professor of Marketing, University of Toronto
  • Ganesh Iyer, Senior Editor, Marketing Science and Professor of Marketing, University of California, Berkeley
  • Ginger Jin, Director, Federal Trade Commission Bureau of Economics and Professor of Economics, University of Maryland
  • Andrew Stivers, Deputy Director, Federal Trade Commission Bureau of Economics

SPONSORS

  • INFORMS Society of Marketing Science (ISMS)
  • Federal Trade Commission Bureau of Economics

Those interested in the Marketing Science – Federal Trade Commission Economic Conference on Marketing and Consumer Protection may also be interested in the FTC Workshop: Putting Disclosures to the Test on September 15, 2016.

  • Transcript - Files

FTC Privacy Policy

Under the Freedom of Information Act (“FOIA”) or other laws, we may be required to disclose to outside organizations the information you provide when you pre-register for events that require registration. The Commission will consider all timely and responsive public comments, whether filed in paper or electronic form, and as a matter of discretion, we make every effort to remove home contact information for individuals from the public comments before posting them on the FTC website.

The FTC Act and other laws we administer permit the collection of your pre-registration contact information and the comments you file to consider and use in this proceeding as appropriate. For additional information, including routine uses permitted by the Privacy Act, see the Commission’s Privacy Act system for public records and comprehensive privacy policy.

This event will be open to the public and may be photographed, videotaped, webcast, or otherwise recorded.  By participating in this event, you are agreeing that your image — and anything you say or submit — may be posted indefinitely at ftc.gov or on one of the Commission's publicly available social media sites.

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