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Statement of Policy Regarding Comparative Advertising
Date
(a) Introduction The Commission's staff has conducted an investigation of industry trade associations and the advertising media regarding their comparative advertising policies. In the course of this...
Holder in Due Course Rule
Rule Updated Date
The Preservation of Consumers’ Claims and Defenses [Holder in Due Course Rule], formally known as the "Trade Regulation Rule Concerning Preservation of Consumers' Claims and Defenses," protects...
Federal Register Notice
16 CFR 433: Promulgation of Trade Regulation Rule and Statement of Basis and Purpose
Date
Ger-Ro-Mar, In the Matter of
Type of Action
Administrative
Last Updated
FTC Matter/File Number
7023493
Docket Number
8872
Case Status
Closed
Fair Packaging and Labeling Act: Statements of General Policy or Interpretation
Rule Updated Date
The Fair Packaging and Labeling Act (FPLA or Act), enacted in 1967, directs the Federal Trade Commission and the Food and Drug Administration to issue regulations requiring that all "consumer...
Guide Concerning Use of the Word “Free” and Similar Representations
Rule Updated Date
The offer of "Free" merchandise or service is a promotional device frequently used to attract customers. When making "Free" or similar offers all of the terms and conditions upon which one can receive...
H. Myerson Sons, et al.
Federal Trade Commission Decisions, Volume 78, Page 464
Type of Action
Administrative
Last Updated
Commission Enforcement Policy Statement in Regard to Clear and Conspicuous Disclosure in Television Advertising
Date
The Commission in recent years has issued various opinions, orders and trade regulation rules that are concerned with the need for affirmative disclosures in connection with certain kinds of...
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