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Business Blog

The DNA of privacy and the privacy of DNA

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Companies selling genetic testing products tout the benefits of DNA-based insights – learning more about health, lineage, family tree – so that consumers can seek medical attention, customize their...
Technology Blog

Preventing the Harms of AI-enabled Voice Cloning

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Today, the FTC is announcing the Voice Cloning Challenge to address the present and emerging harms of artificial intelligence- or “AI”-enabled voice cloning technologies. Speech synthesis has been...
Technology Blog

Generative AI Raises Competition Concerns

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Generative AI has the potential to rapidly transform the way we live, work, and interact. Within just a few months, generative AI chatbots and applications have launched and scaled across industries...
Business Blog

The Luring Test: AI and the engineering of consumer trust

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In the 2014 movie Ex Machina , a robot manipulates someone into freeing it from its confines, resulting in the person being confined instead. The robot was designed to manipulate that person’s...
Business Blog

Keep your AI claims in check

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A creature is formed of clay. A puppet becomes a boy. A monster rises in a lab. A computer takes over a spaceship. And all manner of robots serve or control us. For generations we’ve told ourselves...
Business Blog

Amplifying the impact of your research

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To paraphrase that famous question of acoustics and philosophy, if research falls in the forest and no one hears it, does it still make a sound? The FTC needs to hear from you by Friday, July 29, 2022...
Business Blog

I’ll pay you to give this blog post five stars

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Online customer reviews of products and services have become increasingly important in the marketplace. Many consumers rely on them to decide what to buy or where to buy it, and many companies rely on...
Business Blog

Abracadabra: Bad reviews be gone

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It’s the oldest trick in the book: Now you see it, now you don’t . This illusion is fine on a Las Vegas stage, but on an online retailer’s website, making negative reviews disappear is hardly magical...
Business Blog

FTC releases agenda for Data To Go virtual workshop

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“Take out” takes on a whole new meaning when it involves your data. Consumers and industry members are giving more thought to the issue of data portability – the ability of consumers to move data...
Business Blog

Tapplock settlement: Smart devices need smart security

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If your business makes “smart” devices, you’ll want to read about Tapplock’s settlement with the FTC . It’s one more example of why businesses in the Internet of Things (IoT) space need to think about...
Competition Matters

What’s in a Name? Ask the Technology Enforcement Division

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The Bureau of Competition is pleased to announce the conversion of the Technology Task Force into a permanent division in the Bureau of Competition. Effective October 1, 2019, it has become the...