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Report

Consumer Take-Away From Print and TV Advertisements for DanActive: A Mall Intercept Study

Date
An FTC-commissioned research study designed to investigate consumer take-away from one print advertisement and two TV advertisements for a probiotic dairy drink product called DanActive. Specifically...
Dec15

Sizing Up Food Marketing and Childhood Obesity

The Federal Trade Commission will host a public forum on December 15, 2009, titled “Sizing Up Food Marketing and Childhood Obesity.” The forum will assemble industry representatives, federal...
Dec07

Exploring Privacy: A Roundtable Series

The Federal Trade Commission will host a series of day-long public roundtable discussions to explore the privacy challenges posed by the vast array of 21st century technology and business practices...