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Scammers will do just about anything to rip you off. They will create fake websites, use fake endorsements from public figures, lie about the effectiveness of their products, and much more.
We did some investigating and found that a number of shady companies selling “brain booster” pills are using these exact tactics to promote their products. Here’s how:
Did you ever sign up for a free trial of a product you heard about on the radio? Some sellers will send you — and charge you — a lot more than you agreed to. The FTC says one group of dietary supplement marketers sold products through deceptive “risk free” offers and charged people repeatedly for unwanted products.
Americans are among the most generous people in the world, contributing more than $373 billion to charity in 2015, according to The Giving Institute. Not only are Americans giving more to charity, but evolving marketing practices and new technologies have introduced different ways for organizations to accept donations and new challenges for consumer protection law enforcement and education....
Imagine a series of promotions that involve pain relief promises, cognition claims, endorsements, 30-minute radio ads, “risk-free” money-back guarantees, “free” trial offers, negative options, telemarketing, and upsells of buying club memberships. What could possibly go wrong for consumers?
Where would you like to start?
To facilitate the transfer of data, many U.S. companies that do business internationally participate in the Asia-Pacific Economic Cooperation Cross-Border Privacy Rules (CBPR) system. It’s voluntary, of course, but if companies say they participate, that representation – like other objective claims – must be truthful. That’s the lesson of...