Tag: Advertising and Marketing

Displaying 481 - 500 of 1544 results.

The Federal Trade Commission today issued the National Do Not Call Registry Data Book for Fiscal Year 2013. The FTC’s National Do Not Call Registry lets consumers choose not to receive telemarketing calls. In its fifth year of publication, the Data Book contains a wealth of information about the...
The Federal Trade Commission will host a workshop on December 4, 2013 in Washington, DC to examine the practice of blending advertisements with news, entertainment, and other editorial content in digital media, referred to as “native advertising” or “sponsored content.”
The topic is Blurred Lines: Advertising or Content? An FTC Workshop on Native Advertising — and it's on now.  There's a packed house at the Federal Trade Commission in Washington today to examine the blending of ads with news, entertainment, and other content in digital media.  If...
Most retailers and buyers approach a purchase with the best of intentions.  But let's face it: Glitch happens.  If a company sells a product with a warranty, consumers need up-front access to information about what the seller will do if things go south later.  That’s the thinking...
At the Federal Trade Commission’s request, a federal court has ordered a Canadian telemarketer and four companies he owns to pay more than $5.1 million to American and Canadian consumers who were duped into paying hundreds of dollars based on false claims that the defendants had buyers lined up...
Your customers are counting down the days before the holiday shopping season begins.  As your staff prepares for the retail onslaught, the FTC has tips to help ensure that Black Friday and Cyber Monday aren’t followed by Consumer Complaint Tuesday and Law Enforcement Wednesday...
Under a settlement with the Federal Trade Commission, the marketers of a fuel additive called EnviroTabs will pay $800,000 for consumer redress and are prohibited from making false, misleading, or unsubstantiated claims that EnviroTabs, when added to any type of fuel, will increase fuel efficiency...
Green Foot Global said its EnviroTabs fuel additive was “the world’s 1st multi-vitamin for your engine.”  A lawsuit filed by the FTC suggests that one primary nutrient in the environmental “multi-vitamin” was Vitamin D — for Deception.
The final six of 10 defendants named in an alleged “Rachel from Cardholder Services” scam have agreed to settle Federal Trade Commission charges that they misled consumers with bogus claims that they would lower their credit card interest rates.
Call it "cramouflage" — unauthorized (and unexplained) charges that show up on people's mobile phone bills.  Regardless of whether consumers use cell phones, land lines, or two cans tied together with string, it’s illegal to bill them without their express consent.  That’s always...
One of the defendants in an alleged tech support scheme has agreed to settle a Federal Trade Commission complaint against him and give up the money he made from the scheme.
A group of affiliate marketers has agreed to settle Federal Trade Commission charges that they blasted consumers with more than 30 million deceptive spam text messages and directed recipients of the spam text messages to deceptive websites. Cresta Pillsbury, Jan-Paul Diaz, Joshua Brewer and Daniel...
At the Federal Trade Commission’s request, a federal judge has temporarily halted, and frozen the assets of, a Montreal operation that bilked more than $14 million from small businesses and churches in the United States for unwanted listings in online business directories.  The FTC seeks to...
The Federal Trade Commission will host a workshop on December 4, 2013 in Washington, DC to examine the practice of blending advertisements with news, entertainment, and other editorial content in digital media, referred to as “native advertising” or “sponsored content.”
Blurred lines are the talk of the media world.  No, not that “Blurred Lines.”  What advertisers, consumer groups, academics, and the FTC are trying to put into focus is the blending of ads with news, entertainment, and other content in digital media — sometimes called “native...

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