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Made in the USA Brand, LLC: Letters To Commenters

Made in the USA Brand, LLC, In the Matter of FTC Matter/File Number: 142 3121 Return to Made in the USA Brand case page
Business Blog

The FTC's TRUSTe case: When seals help seal the deal

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People who aren’t into marketing jargon might not know a “credence claim” from a Creedence Clearwater Revival, but experts tell us it’s a representation about a product that consumers aren’t in a...
Competition Matters

FTC Milestones: Shared beginnings in the Circle Cilk case

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In celebration of the FTC’s 100th anniversary, we’ve been examining the leaves on our family tree. The FTC’s founding is often associated with turn-of-the-century trust busting, but a closer look –...
Business Blog

Dating advice from the FTC? Not really, but read on.

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How’s this for a profile on a dating site? “Enjoys travel, long walks on the beach, fake potential dates that really are subscription solicitations, and illegal negative option programs, in violation...
Business Blog

First FTC ROSCA case challenges bogus BOGO and "free" claims

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It’s called ROSCA – the Restore Online Shoppers’ Confidence Act – and it prohibits marketers from charging consumers for an online transaction unless the marketer has clearly disclosed all material...
Business Blog

Law and (Un)ordered

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A box of light bulbs. A case of cleaner. Another box of light bulbs. Ordinary supplies that businesses and nonprofits of all sizes use every day. If these things arrive at your office doorstep...
Business Blog

Shape up your shapewear claims

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We can’t vouch for the accuracy of Shakira’s representation that “Hips Don’t Lie.” But the FTC says anti-cellulite and slimming claims for caffeine-embedded underwear sold by lingerie company Wacoal...
Business Blog

Full Disclosure

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If the disclosure of information is necessary to prevent an ad from being deceptive, the disclosure has to be clear and conspicuous. That shouldn’t be news to any advertiser and certainly not to the...
Business Blog

Big COPPA problems for TinyCo

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Fans of Tiny Pets, Tiny Zoo, Tiny Village, Tiny Monsters, and Mermaid Resort will be relieved to know that adorable Sully the Dog and arch-nemesis Duke Spendington haven’t been named in their...
Business Blog

(En)force to be reckoned with

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Companies that sign settlements with the FTC need to know that those documents contain consumer protection provisions enforceable in court. That’s the message of a motion for contempt just filed...

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