Tag: Environmental Marketing

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“It says it’s organic, but just what does that mean?” That’s a question a lot of consumers ask themselves when shopping for non-agricultural items like personal care products – and it will be the topic of discussion at an October 20, 2016, roundtable in Washington, DC.
The FTC’s recent action against Volkswagen focused on the company’s “clean diesel” claims, which were rendered false by VW’s installation of a defeat device that cheated on emissions tests. The history-making $10 billion settlement will offer eligible car owners choices to compensate...
The FTC just announced a partial settlement with Volkswagen Group of America that will return as much as $10 billion to owners and lessees of VW and Audi 2.0 liter diesel cars. As the largest false advertising case in FTC history, it’s a record-breaking win for consumers – and it’s...
If companies market their products as “all natural” or “100% natural,” consumers have a right to take them at their word. That’s the message of four proposed FTC settlements and one just-issued administrative complaint challenging the allegedly deceptive use of those phrases in ads...
Volkswagen Group of America spent multi-millions positioning its “clean diesel” technology as an environmentally conscious choice for car buyers – and sales of more than 550,000 so-called clean diesel vehicles suggest it was a persuasive pitch. But as a just-filed FTC lawsuit alleges...

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Many owners of 2.0 liter Volkswagen diesels will soon be able to sell their cars back to Volkswagen AG for more than their current replacement value as a result of a proposed $10.03 billion deceptive advertising settlement with the Federal Trade Commission. The FTC wants to make sure consumers and...
En dos acuerdos relacionados, uno con los Estados Unidos y el Estado de California, y otro con la Comisión Federal de Comercio de EE. UU. (FTC, por su sigla en inglés), la fábrica alemana de automóviles Volkswagen AG y otras entidades relacionadas han aceptado pagar un monto de hasta $14.7 mil...
In two related settlements, one with the United States and the State of California, and one with the U.S. Federal Trade Commission (FTC), German automaker Volkswagen AG and related entities have agreed to spend up to $14.7 billion to settle allegations of cheating emissions tests and deceiving...
The Federal Trade Commission has extended the deadline for submitting public comments on the R-value Rule. The FTC is seeking input on the efficiency, costs, benefits, and impact of the Rule as part of its systematic review of all current FTC rules and guides.
As part of the Federal Trade Commission's systematic review of all current FTC rules and guides, the FTC is seeking public comment on the efficiency, costs, benefits, and impact of the R-value Rule.
The Federal Trade Commission has charged that Volkswagen Group of America, Inc. deceived consumers with the advertising campaign it used to promote its supposedly “clean diesel” VWs and Audis, which Volkswagen fitted with illegal emission defeat devices designed to mask high emissions during...
Starting today, the Federal Trade Commission is mailing 2,172 partial refund checks totaling nearly $210,000 to consumers who bought Nano-UV “disinfectant” devices from a company called Zadro Health Solutions, Inc. These are legitimate refund checks that must be cashed within 60 days of the date...

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