Tag: Endorsements

Displaying 1 - 13 of 13 results.

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The Federal Trade Commission has obtained a court order temporarily halting a Glendale, California, operation  that allegedly used millions of illegal spam emails, along with false weight-loss claims and fake, unauthorized endorsements from celebrities like Oprah Winfrey, to market its unproven...
Following a public comment period, the Federal Trade Commission has approved a final consent order with AmeriFreight, an automobile shipment broker, which stops the company from touting its highly rated online reviews while failing to disclose that the company compensated consumers to write them.
AmeriFreight, an automobile shipment broker based in Peachtree City, Georgia, has agreed to a settlement with the Federal Trade Commission that will halt the company’s allegedly deceptive practice of touting online customer reviews, while failing to disclose that the reviewers were compensated...
An Illinois company and its owner will stop making allegedly deceptive claims that their dietary supplements are proven effective at treating childhood speech disorders, including those associated with autism, in order to settle Federal Trade Commission charges. Under the FTC settlement, the...
Para resolver los cargos de la Comisión Federal de Comercio (FTC), una compañía de Illinois y su propietario desistirán de efectuar declaraciones engañosas que implican la probada eficacia de sus suplementos dietarios para tratar los trastornos infantiles del habla, incluso aquellos trastornos...
Two companies that market skin care and weight-loss products must stop making false or unsubstantiated deceptive claims about their products, under settlements resolving charges in two separate cases brought by the Federal Trade Commission.
After reviewing numerous national television and print advertisements, staff of the Federal Trade Commission has sent warning letters to more than 60 companies – including 20 of the 100 largest advertisers in the country – that failed to make adequate disclosures in their television and print ads...
Following a public comment period, the Federal Trade Commission has approved a final consent order settling charges that the home security company ADT LLC misrepresented that paid endorsements from safety and technology experts who appeared as guests on news programs and talk shows were...
The Federal Trade Commission, in response to a request for public comment from the Marine Stewardship Council, submitted a comment explaining factors the MSC should consider to ensure that its “Certified Sustainable Seafood” label complies with the FTC Act and the agency’s Environmental Marketing...
The Federal Trade Commission will host a one-day public workshop on Wednesday, May 30, 2012 to consider the need for new guidance for online advertisers about making disclosures.  New guidance is likely to address technological advancements and marketing developments that have emerged since the...
The Federal Trade Commission will host a day-long public workshop to consider the need for new guidance for online advertisers about making disclosures required under FTC law. The guidance will address technological advancements and marketing developments that have emerged since the FTC first...
The staff of the Federal Trade Commission is updating “Dot Com Disclosures:  Information About Online Advertising,” the guidance document that advises businesses how federal advertising law applies to advertising and sales on the Internet.  [Download “Dot Com Disclosures” here.]  The online world...
The Federal Trade Commission today issued a staff working paper examining how its own consumer protection rules and guides -- many of which were developed long before "dot com" became a household phrase -- apply to advertising and sales on the Internet.