I was involved in an online transaction last month which I thought was a simple credit card transaction. I was hit by an "unauthorized" withdrawal of $72.21 from my bank account just 10 days after this transaction. Later I found out that the transaction had supposedly enrolled me in a membership trial with Google Treasure Chest with negative option. There was no disclosure warning before the transaction that by making the transaction I would be enrolled in a trial of any sort and have money withdrawn. I have a blog that chronicles my experience with this transaction with "Google Treasure Chest" located at http://scam-googletreasurechest.blogspot.com/search/label/My%20experienc... Something is seriously wrong with how businesses can use advance consent/negative option when the consumer can be blindsided like this. Unscrupulous con artists are taking advantage of the loop holes in the use of the negative option to prey on consumers and it will only lead to identity theft as they have no scruples on how they make use of your information when they acquire it illegally as they are doing. They have no trouble passing the financial information they acquire on to other cohorts.. This is very touble-some for the consumer's safety.. Frankly, there needs to be some kind of license issued to a business for the use this negative option privilege so it can be traced back to those who use it to abuse the consumer. Something needs to be done to prevent the abuse from happening in the first place before it turns into fraud and you have to chase con artists down. Here is a list of websites that are showing the extent of how con artists are preying on the consumer with the use of the negative option in trial offers.. http://strangelyperfect.tv/3401/google-treasure-chest-phone-and-address-... http://www.ivetriedthat.com/2009/01/30/beware-of-google-treasure-chest/c... http://www.complaintsboard.com/complaints/google-treasure-chest-c152771.... http://ripoffreport.com/searchresults.asp?q5=google+treasure+chest&Searc...! http://www.jhnewsandguide.com/article.php?art_id=4544 http://www.blogstorm.co.uk/easy-google-profit-scam/#comment-149739 As you can see--there is widespread abuse already.