We have long known that children are heavily influenced by commercials and marketing in general, in fact, that is why marketing is so successful. This proposal is a step in the right direction, I only wish it would be implemented sooner. And no, Kellogg's Froot Loops is not a whole grain. High sugar content, and artificial dyes need to be excluded groups, otherwise sugary junk foods with a smattering of "wholesomeness" such as Quaker Chewy Granola Bars or Welch's Fruit Snacks would be exempt, when in fact they are no better than cookies and candy.
Preliminary Proposed Nutrition Principles to Guide Industry Self-Regulatory Efforts, Project No. P094513 #00028
Raleigh Group Pediatric and Adolescent Medicine
Preliminary Proposed Nutrition Principles to Guide Industry Self-Regulatory Efforts, Project No. P094513