Proposed Consent Agreement In the Matter of Watershed Development Corp., also doing business as Watershed and Aaron’s Sales & Lease Ownership, FTC File No. 1123151
It is very difficult to see how the FTC's actions in this case will in any way dissuade other companies from engaging in the same behaviors as the accused. Despite the incredibly egregious and illegal nature of these privacy violations, the individuals and companies involved are receiving neither monetary fines nor criminal prosecution. For any other companies currently engaging in or considering engaging in activities like those of the accused, the message seems to be that they have nothing to fear from the government. Considering the severity of and highly deliberate nature of these privacy violations, criminal sanctions should be brought against the individuals involved. Otherwise there is absolutely no deterrent effect to this settlement.