16 CFR Part 316; CAN-SPAM Rule: Rule Review; Request for Public Comments; Project No. R711010 #00012

Submission Number:
00012
Commenter:
Mark Boyden
Organization:
State:
Texas
Initiative Name:
16 CFR Part 316; CAN-SPAM Rule: Rule Review; Request for Public Comments; Project No. R711010
As to the CAN-SPAM act, and email marketing in general, this is a simple thing. Like a telephone, with email I pay for the service so that I can talk to who I want to, on MY terms. I do not pay for either of these services so that people who I do NOT want to talk to or communicate with can waste my time. If I'm interested, I will contact the one that wants to communicate with me. This is simple concept, really. Very simple. So simple any child can get it. To be marketed to, via email, via telephone, via my front door of my house, solicitors should not be able to approach me unless I invite them to my email, phone number, front door, or whatever. So, businesses, organizations, marketers, for-profit, political, non-profit, or otherwise, they should NOT be able to use my email, telephone or similar without my express permission to do so. It should not be opt-out, it should be opt-in (and double opt-in so that nefarious people can't sign me up without my permission). It's that simple. Make it so and protect the freedom of the American people from the oppression of marketers and other obnoxious intrusions to our collective lives. Mark