Snapchat's practices were deceitful and all they get is a promise to get audited? They should be forced to DELETE ALL existing user data (as well as those they have shared with others including Facebook) and pay a hefty penalty that hurts their pockets big time. Innovation is great but misleading the public specially the young population and the vulnerable is outrageous. Too many of these so called tech companies are getting rich off the back of private data that does not belong to them. Make an example.