Way back in Marketing 101, we learned that consumers factor a number of features into their purchase decisions: price, performance, product positioning, and personal preference, to name just a few. The FTC’s proposed settlement with game developer Miniclip serves as a reminder of another important alliterative consideration for many consumers: privacy.
Blog Posts Tagged with COPPA safe harbor + Children's Privacy
“Social distancing,” “shelter-in-place,” “virtual happy hour”— these are some of the new expressions on everyone’s lips the past few weeks. For many, add “remote learning” to the list. Because of school closures, millions of students are now using online, education technology (or “ed tech”) services to engage in remote learning from home. And while this fills a vital need, it’s important to keep in mind that many of these ed tech services collect and use student’s personal information.
To review everything the FTC did in 2019 dealing with consumer privacy and data security – Enforcement, Advocacy, Rules, Workshops, Consumer Education, Business Guidance, and International Engagement – it could take days to compile all that information. The FTC has an easier way to share those developments with your company, clients, and colleagues.
They say hindsight is 20/20, but what about foresight? We’re not ones to prognosticate, but a look at notable FTC cases and initiatives from the past year suggests some topics likely to be top of mind in months to come. Here is a non-exhaustive list of issues in our 2019 rearview mirror and likely visible through the 2020 windshield.
The FTC has extended the deadline for filing comments as part of its review of the Children’s Online Privacy Protection Act (COPPA) Rule. You now have until 11:59 PM Eastern Time on Wednesday, December 11, 2019.
Under COPPA, how do I know if my channel is “directed to children”? Since the FTC and New York Attorney General announced their September 2019 settlement with YouTube for violations of the Children’s Online Privacy Protection Act Rule, we’ve heard that question from channel owners – sometimes called content creators.
You know that eerie feeling that someone is following your every move? If someone secretly installed a “stalking app” or “stalkerware” sold by Retina-X Studios, LLC, onto your mobile device, that strange sensation could be way more than a feeling. A complaint against the developer and marketer alleges violations of the FTC Act and the Children’s Online Privacy Protection Act Rule.
What’s the future of the Children’s Online Privacy Protection Act Rule? That’s the subject of today’s FTC workshop. If you’re COPPA-conscious, watch the webcast. The link will go live moments before the 9:00 ET start time.
Technology changes at the speed of light, but the touchstone of the Children’s Online Privacy Protection Act Rule remains constant. When it comes to the collection of their kids’ personal information online, parents are in charge. But how does that principle apply in technologies not originally anticipated by the COPPA Rule?
Had you asked yesterday, we would have said the largest financial remedy for violations of the Children’s Online Privacy Protection Act Rule was $5.7 million. Today’s $170 million total monetary judgment against YouTube and its parent company Google raises the stakes when it comes to COPPA compliance. Filed jointly with the New York Attorney General’s Office, the record-breaking FTC settlement offers three primary takeaways for other companies.
No – nobody is really suggesting a block on kids. But the FTC is taking a fresh look at the Children’s Online Privacy Protection Rule and we couldn’t resist the title’s reference to 90s tweens’ favorite boy band, now parents themselves. For years we’ve been “Hangin’ Tough” about the need to protect kids’ personal information online, but it’s time for a “Step By Step” review of the COPPA Rule.
Kids love to play dress-up, but parents wouldn’t want them rummaging through the attic or climbing to the top shelf of the wardrobe without permission and proper supervision. The i-Dressup.com website offered users – including children – a virtual way to play dress-up and design clothes without those potential dangers.
Looking to take a deep dive into the breadth and depth of the FTC’s approach to consumer privacy and data security in the past year? The FTC’s website, including the Business Center, has what you need. But what if you or your clients prefer an at-your-fingertips digest of developments in 2018? We’re got that covered, too.
We’ll confess to singing along to a Stevie Nicks song or doing an air guitar solo when no one’s looking. But some people take their lip syncing to the next level. More than 200 million people – 65 million of them in the U.S. – downloaded the Musical.ly app. It gave users a platform to create videos and synchronize them with popular songs. It also allowed users to interact directly with each other. That may sound like fun for aficionados, but it raises concerns for parents, especially given public reports that adults have used the Musical.ly app to contact children.
Steely Dan may be one of the best duos of the rock era. (Sorry, Donnie and Marie fans.) Their song “Hey Nineteen” reminds us to mention some FTC consumer protection developments that could be of interest to your company or clients in 2019. As “Any Major Dude Will Tell You,” when you’re “Reelin’ in the Years” – or at least recapping the past one – consider this non-exhaustive and in-no-particular-order case compilation.
October 20, 2018, marked 20 years since Congress passed the Children’s Online Privacy Protection Act. Many of the kids the law was originally designed to protect are now parents themselves. Looking back on two decades of COPPA, here are our five key takeaways.
Buckling up in the car is a precaution parents take to protect themselves and their children. When it comes to the Children’s Online Privacy Protection Act, navigating the rules of the COPPA Road helps protect your business and the kids who visit your website or use your online service. Most companies are familiar with COPPA’s mandate to get parental consent up front before collecting personal information from children under 13. But there’s another requirement farther down the COPPA Road that some businesses may not know about.
Remember that public service announcement: “It’s 8:00. Do you know where your children are?” Technology has given parents tools for answering that question. But under the Children’s Online Privacy Protection Rule, online services touted as ways to keep kids connected need to comply with key parental notice and consent provisions of COPPA – especially when they’re collecting children’s geolocation. That’s the message of two warning letters just sent by FTC staff.
Movie legend has it that screen siren Lana Turner was discovered as a teen at Schwab’s Drugstore. The millions of people who signed up for online talent search network Explore Talent were also looking to break into the business.