A fax comes through at the office looking like it’s a form to re-up your existing phone directory listing. It includes information about your business, a “Yellow Page ID number,” and a familiar “walking fingers” logo. The fax, not addressed to any particular person or department in your company, instructs the recipient to sign and send the form back by an impending deadline. Buried in fine print is the only indication the fax is really a solicitation for new business.
Blog Posts Tagged with Clothing and Textiles
Say “spam” and most business executives think of annoying messages that litter their IN box. But the CAN-SPAM Act and the FTC’s CAN-SPAM Rule cover a much broader range of commercial email. Yes, that includes messages offering to split $50 million languishing in the foreign bank account of a deposed prince. But the Rule also applies to a wide variety of communications with customers or potential customers — for example, an email notifying them about a product you’re featuring or an upcoming sale.
Is your briefcase feeling lighter? That’s because your dog-eared copy of Volume 16 of the Code of Federal Regulations (where most FTC rules and guides live) is decidedly thinner these days. For the past two decades, the agency has undertaken a systematic review of its rules and guides to make sure they’re up to date, effective, and not overly burdensome. As each rule comes up for review, we ask ourselves — and you — four questions:
According to news reports, hackers recently accessed the database of Epsilon, a large marketing company that sends emails on behalf of banks, stores and other businesses. Was your company an Epsilon client? If so, the stolen information could make it easier for crooks to send emails that appear to be from your brand.
Here are a few things you can do to help your customers avoid a phishing attack that abuses your brand.
As your customers' buying habits make clear, today’s consumer marketplace knows no borders. That’s why the FTC and officials from nine Latin American countries are meeting in Washington, D.C., this week to consider the challenges of global consumer protection.
No, not those unpleasant former colleagues, but the resurgent bane of the business traveler: bedbugs.
Bedbugs are coming out of the woodwork — followed closely by opportunists peddling iffy products aimed at on-the-go professionals. Although bedbugs don't carry disease, their bites can cause itchy, annoying welts. But before you shell out money for an unproven remedy, find out more about what will (and won't) protect you from these pests when you travel.
If you have clients who sell furs or fur-trimmed items, make sure they’re up to date on regulatory developments that affect their industry.
Consumers have found their voice. And last year they raised it more than 1.3 million times to complain about identity theft, fraud, and products that didn’t live up to the advertising hype.
Break out the bubbly and raise a toast: It's National Consumer Protection Week. NCPW is an annual campaign sponsored by the FTC and nearly 30 other federal agencies, consumer groups, and advocacy organizations, in conjunction with state, county, and local government offices that are sponsoring events nationwide. The goal? To encourage consumers to take full advantage of their rights and make better-informed decisions.
For many people, environmental considerations play an important role in what they put in their shopping carts. But it's tough to know when green claims are credible. Seals and certifications can be a useful tool to help shoppers decide where to place their trust and how to spend their money — but only if they're backed by solid proof.
The packages have been opened and the ribbons have been collected by that one relative who claims to recycle them. The good news is that early reports suggest that 2010 was a robust holiday shopping season. But now retailers are starting to hear that the sweater didn’t fit, the electronic gadget is on the fritz, and Great Aunt Gladys didn’t really want hang gliding gear after all.
You've just opened an invoice for office supplies you didn't order or for a listing in a business directory. It’s the same invoice you got last week – but this one is stamped "Past Due." Perhaps one of your colleagues says there's someone hounding her on the phone, demanding payment for Internet services your business didn’t request. You refuse to pay, and the next thing you know, they're threatening to take you to court, or turn the bill over to a collection agency and ruin your credit.
If your company keeps sensitive data like Social Security numbers, credit reports, account numbers, health records, or business secrets, you’ve probably instituted safeguards to protect that information, whether it’s stored in computers or on paper. That’s great. But it’s time to take those safeguards a step further.
The hot present this holiday season is plastic: gift cards from popular online and brick-and-mortar retailers. But this year’s cards come wrapped in important new protections for people who buy and use them.
These days more and more holiday shoppers will be decking the halls by ducking the malls. According to some reports, Cyber Monday has eclipsed Black Friday as the day when the going gets tough – and the tough go online shopping.
That’s great news for Internet retailers, but only if they’re up to speed on the FTC’s Mail Order Rule, which also applies to online sales. So now’s the time for businesses to make a list and check it twice to ensure Mail Order Rule compliance.
This is National Chemistry Week. It’s also National School Bus Week. And be sure to wish members of Team Jacob a happy National Wolf Awareness Week. But for most business travelers, the annual observance that really hits home – or the road – is National Protect Your Identity Week, October 17th through 23rd.
Today, the FTC is releasing proposed changes to its Green Guides. For years, the Green Guides have offered practical steps businesses can take to make sure that claims for a product’s environmental qualities aren’t misleading.
Our Green Guides have been under review for the last few years in an effort to make sure that they are appropriate for a changing marketplace. As part of the review process, the agency sought comments from the public, hosted public workshops, and conducted its own consumer perception study. The changes the Commission is proposing include guidance on:
In the holiday classic "Miracle on 34th Street," optimists and skeptics debated the existence of Kris Kringle. Nobody would liken effective advertising self-regulation to Santa Claus, but the National Advertising Division of the Council of Better Business Bureaus (NAD) – located on 36th Street in New York – has made believers out of a lot of people. Kicking off its annual conference today, the NAD is a forum for monitoring and evaluating truth and accuracy in national advertising.
Welcome to the BCP Business Center: Your Link to the Law. Explore and you’ll find practical compliance guidance on advertising, telemarketing, credit, data security, and other need-to-know topics for business owners and marketing professionals. What else will you find? The latest word on upcoming workshops, hot-off-the-presses staff reports, and new compliance videos. We’ll do our best to keep things to the point with a minimum of ho-hum, a maximum of how-to, and as little yadda yadda yadda as a legal website can manage.