Bringing Dark Patterns to Light
By: Lesley Fair | Feb 24, 2021 11:16AM
It’s like a scene from an Indiana Jones movie. Our hero enters a cave in search of treasure and every labyrinthine turn poses another unexpected hazard – trip-wired blades, runaway boulders, and snakes (“I hate snakes”). But we’re not talking about a rollicking adventure flick. We’re describing the experience of many online shoppers as they navigate some companies’ websites to avoid digital danger – for example, extra items showing up in a consumer’s cart, unauthorized charges, or the unintended disclosure of personal information.