At the Monterey Pop Festival, the legendary Jimi Hendrix reportedly one-upped The Who by setting fire to his guitar and his amplifier. The legendary – but fictional – Nigel Tufnel of Spinal Tap boasted of having an amp that “goes to 11.” Of course, those aren’t the kind of amps covered by the FTC’s Amplifier Rule.
Blog Posts Tagged with Advertising and Marketing
“It’s the Wild West out there!” How often have you heard that statement made about health claims for products containing CBD? But here’s the thing: It’s not the Wild West. In fact, health-related representations for CBD products are subject to the same established requirements of scientific substantiation the FTC has applied for decades to any advertised health claim.
To meet the needs of consumers who are injured or face a medical emergency while traveling, Scottsdale-based SkyMed International sells air evacuation plans and other services. The FTC’s action against SkyMed also involves consumer injury, but not of the fractured-femur-in-France variety. According to the FTC, SkyMed put consumers’ sensitive information at risk of compromise by failing to employ a robust data security program.
One digit can make a lot of difference. Would the Proclaimers have walked 501 miles? How effective was Love Potion #10? Did the Beatles ask would you still need me, would you still feed me when I’m 65? With so much attention on Section 5 of the FTC Act, some may overlook another important provision of the statute: Section 6(b).
If you haven’t been following The 12 Days of Consumer Protection on the FTC’s Consumer Blog, you’re in for a treat. The puns are terrific, the visuals are sharable on social media, and the holiday-themed tips are a thoughtful way to let far-flung friends and family know you’re thinking of them.
When patients leave the office after an appointment with their eyecare professional, they should have certain things in hand: their coat, their phone – and a copy of their eyeglass prescription.
The FTC continues to monitor the marketplace to protect consumers from allegedly unsubstantiated COVID-19 claims. What are we seeing? Whether they’re selling tablets, treatments, or trinkets, companies are still making questionable representations about their products or services. The following 20 businesses are the latest to receive warning letters from the FTC about unsupported prevention or treatment claims, bringing the total to more than 330.
For years, the FTC has warned about imposters – scammers who masquerade as government officials, financial institutions, family members, etc., in an attempt to flimflam consumers and businesses. The FTC just filed a lawsuit alleging a variation on the imposter scheme. According to the complaint, the defendants set up dozens of look-alike websites to fool people into thinking they were ordering name-brand merchandise from established national companies.
Whether it’s a bogus message claiming your trademarks are about to expire unless you transfer money immediately or threats to ruin your credit if you don’t pay for unordered office supplies, scammers have small businesses in their sights. You can help the FTC and its partners fight fraud and you don’t even need to wear a superhero cape (unless you want to). Your story is your superpower. When you tell the FTC about frauds, scams, and other kinds of bad B2B practices, you’re helping the FTC and our law enforcement partners spot and stop scams.
Ohioans know how to handle the virtually impossible.
“UNLIMITED Minutes.” “UNLIMITED TALK.” “‘UNLIMITED MINUTES’ We do not charge ‘per-minute’.” Those are notable claims for anyone shopping for telecom services, including consumers who want to maintain family ties with relatives who are incarcerated.
What’s in a name? According to an FTC lawsuit filed in April, if you’re an outfit that uses the name “SBA Loan Program” – and you falsely claim to be an approved lender for the Small Business Administration’s coronavirus relief lending program – what’s in your name is deception. Under the terms of a settlement, that shady tactic stops right here, right now.
It’s National Small Business Week, a time set aside annually to salute American’s 30 million small businesses – companies that employ almost half of the country’s private sector workforce. The special focus this year is on the resilience and resolve of entrepreneurs and workers as they battle back against the impact of the pandemic.
Oh, what a tangled web they weave,
When with telemarketing scams they do deceive.
Natives and fans heartily agree that “Cleveland Rocks!” That’s why the Federal Trade Commission and its Ohio partners are ready to roll with the next installment of Green Lights & Red Flags: FTC Rules of the Road for Business, set to make its online debut on October 29, 2020, from Cleveland.
In a lawsuit filed earlier this year, the FTC alleged that Online Trading Academy made unsubstantiated mega-bucks promises about their purported investment training programs. According to the complaint – and the defendants’ own data – for most OTA customers, the only time they saw big money was as it flew out of their hands and into the defendants’ pockets.
Last year the FTC and the Utah Division of Consumer Protection sued Nudge, LLC, and related companies and individuals, alleging they used bogus money-making claims to lure people into buying real estate training programs – a scheme the two agencies say ultimately took consumers for more than $400 million. Soon after that, the parties entered into a stipulated preliminary injunction.
Online subscription services can be a convenience for consumers and a boon for business – especially now that so many people are shopping from home. But under the law, companies have an obligation to explain the details of the deal up front, clearly disclose any automatic renewal terms, get consumers’ express consent before billing, and offer simple ways to cancel.
Tenth anniversaries are traditionally for tin. So we’re commemorating the tenth anniversary of the FTC’s Bureau of Consumer Protection Business Center and Business Blog by doing some tin-kering that regular readers may have noticed. (Sorry. After a decade, the wordplay is second nature.)
Every day, the FTC is collecting data, watching the numbers, and spotting the trends. We’re also spreading the word about COVID-19-related scams that target consumers and businesses. Because the more you know about what’s happening, the easier it will be to protect yourself and others from these scams.