December 2020

New toolkit for retailers to help stop gift card scams

In many ways, gift cards ushered in a win-win era. Better gift-giving (and getting) for consumers and increased sales for retailers. But leave it to scammers to try to mess up a good thing. According to an FTC Data Spotlight, gift cards are now the top method of payment favored by many fraudsters. For years, the FTC has warned consumers about gift card grifters.

One thing marketers of CBD products need to know right now

“It’s the Wild West out there!” How often have you heard that statement made about health claims for products containing CBD? But here’s the thing: It’s not the Wild West. In fact, health-related representations for CBD products are subject to the same established requirements of scientific substantiation the FTC has applied for decades to any advertised health claim.

FTC says flight service winged it by leaving data unprotected in the cloud

To meet the needs of consumers who are injured or face a medical emergency while traveling, Scottsdale-based SkyMed International sells air evacuation plans and other services. The FTC’s action against SkyMed also involves consumer injury, but not of the fractured-femur-in-France variety. According to the FTC, SkyMed put consumers’ sensitive information at risk of compromise by failing to employ a robust data security program.

FTC issues 6(b) orders to social media and video streaming services

One digit can make a lot of difference. Would the Proclaimers have walked 501 miles? How effective was Love Potion #10? Did the Beatles ask would you still need me, would you still feed me when I’m 65? With so much attention on Section 5 of the FTC Act, some may overlook another important provision of the statute: Section 6(b).

Operation Income Illusion cracks down on illusory income claims

There’s a standard movie trope of a group stranded in the desert. Parched and burned, their spirits soar when they see an oasis on the horizon. With their last ounce of energy, they crawl toward the lush palms and beckoning pool. But as they dip their hands in the water, they realize it was just a mirage. For consumers looking to supplement their income and gain financial independence, promoters’ promises may seem like that oasis on the horizon. But in many cases, those money-making promises are an illusion.

Ransomware prevention: An update for businesses

Imagine turning on your computer one morning to discover you and your employees are locked out of your system. A threatening message appears on the screen demanding a ransom if you ever want to see your data again. You check your backups and they’ve been destroyed. Your business is at a standstill, losing money with every passing minute. It may sound like a nightmare, but for many companies, a ransomware attack is all too real. And even more disturbing is that reported ransomware attacks have increased dramatically since the beginning of the COVID-19 pandemic.

FTC’s AppFolio case: The Fair Credit Reporting Act does more than just abide

Cult classic The Big Lebowski proves that mistaken identity can be entertaining on film. But for people looking to rent a house or apartment, it wasn’t so entertaining when tenant background reports about them provided by California company AppFolio included someone else’s convictions and evictions.