July 2020

FTC to advertiser: Where’s your proof for COVID-19, cancer, and Parkinson’s Disease “treatment” claims?

Golden Sunrise Nutraceutical and related company Golden Sunrise Pharmaceutical sell “plans of care” – regimens of health-related products – advertised to treat COVID-19 and other serious medical conditions. The FTC has gone to court in an effort to see the sun set on what it alleges are Golden Sunrise’s deceptive claims.

Buckle up for a two-lane look at car buying

It’s one of the biggest purchases people make, but two new FTC staff reports examine some common pitfalls when consumers are in the market for a car. Buckle down and read the Bureau of Consumer Protection’s Buckle Up: Navigating Auto Sales and Financing, which focuses on the challenges buyers face in getting accurate, understandable information when shopping for a vehicle.

Button up your coating claims before making energy representations

Ask consumers what would make their lives easier and some lists might include a more comfortable home and lower bills. Four cases just filed by the FTC challenge allegedly deceptive R-value, energy-savings, or money-savings claims by unrelated companies that sell a variety of architectural coatings for houses and other structures.

Whose life?! MyLife charged with creating misleading background reports

As adage-writers go, whoever penned, “Sticks and stones will break my bones, but words will never hurt me,” should have looked for another line of work. And, the writer should have hoped that prospective employers wouldn’t spot a promotion for MyLife.com, saying they could see the writer’s criminal and sexual offender records by subscribing to MyLife’s background reports.

Looking at the VW case in the rearview mirror

The FTC’s actions against Volkswagen for false “clean diesel” claims were record-setting in size, scope, and seriousness. The defendants spent millions to pitch their cars to environmentally conscious consumers. But behind those low emissions numbers was a dirty little secret – and we do mean dirty: The defendants had cheated on the test. The cases made headlines in 2016 and 2017 and for many people, that was the end of the road.

Contact lens prescription renewals: Prescribers still need to release that Rx

Your patient calls you panicked because she’s on her last pair of contact lenses. Perhaps due to COVID-19, she isn’t able to (or doesn’t want to) come into the office. You may determine, in your medical judgment, that it’s appropriate to renew or extend that prescription. How do the Contact Lens Consumer Act and the Contact Lens Rule apply to that interaction?

Tidying up: Decluttering the COPPA FAQs

Maybe it’s the influence of that best-selling book on home organization or perhaps the silos of stuff in our makeshift home offices are becoming more noticeable. Either way, people are in a decluttering mood – and we are, too. Our recent project: updating and streamlining Complying with COPPA: Frequently Asked Questions, known as the COPPA FAQs. But not to worry. The revisions don’t raise new policy issues and our COPPA Rule review continues.

PrivacyCon 2020: This time it’s virtual

“Curtain up. Light the lights.” The FTC’s fifth PrivacyCon begins tomorrow, July 21, 2020, at 9:00 AM Eastern Time. Set a reminder now to join in from wherever you are. The virtual event will bring together global experts to share their latest research on consumer privacy and security, including topics like health apps, bias in AI algorithms, the Internet of Things, international privacy, and so much more.

Company claimed “Ships Tomorrow,” but where were the masks and respirators?

An online company advertising consumer goods, including personal protective equipment like masks and respirators, does business under the name SuperGoodDeals.com. But based on the illegal conduct alleged in a lawsuit just filed by the FTC, maybe it’s because the URL SuperDeceptivePractices.com was already taken.

FTC releases agenda for Safeguards Rule virtual workshop

Financial institutions collect personal information from customers every day, from names and addresses to bank account and Social Security numbers. The Gramm-Leach-Bliley Act’s Safeguards Rule requires those institutions to develop, implement, and maintain a comprehensive information security program. As part of its regulatory review process, the FTC has proposed changes to the Rule.