Tag: Advertising and Marketing

Displaying 641 - 660 of 1608 results.

According to the ubiquitous infomercials, to rake in the big bucks with Russell Dalbey’s “wealth-building” programs, all you had to do was “Find ‘Em,” “List ‘Em,” and “Make Money" — the “‘Em” being seller-financed promissory notes.  The pitch was convincing to the close to one...
The Telemarketing Sales Rule, which requires telemarketers to make specific disclosures of material information; prohibits misrepresentations; sets limits on the times telemarketers may call consumers; prohibits calls to a consumer who has asked not to be called again; and sets...
The 900-Number Rule requires disclosures about the cost of telephone-based entertainment or information services -- known as "audiotext" services -- that consumers access by dialing a 900 number. These disclosures must be made in the advertising of any 900-number audiotext service,...
The roundtable, which was free and open to the public, examined the Commission’s proposed amendments to the Rule set forth in its Notice of Proposed Rulemaking (NPRM) published on September 20, 2012.
Discusses the application of the Magnuson-Moss Warranty Act to a large diesel engine
Discusses the application of the Magnuson-Moss Warranty Act to a one-year "service warranty"
Discusses the application of the Magnuson-Moss Warranty Act to consumer product warranties provided in electronic formats
If you or your clients make environmental marketing claims, don’t sleep on three actions the FTC just announced against companies that sell mattresses.  What's more, the pleadings in one case offer insights into a course of conduct advertisers should avoid in the use of seals and...
The FTC announced a proposal to revise its Pay-Per-Call Rule (formerly referred to as the 900-Number Rule, 16 CFR Part 308) on October 30, 1998 to revise its Pay-Per-Call Rule. The proposal included, among other things, new provisions that would combat telephone bill cramming --...
The FTC held a public workshop that explored consumer issues arising from new technologies such as the Internet.

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