Tag: Advertising and Marketing

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When you travel to another country, it can be challenging to figure out the lay of the land. That’s true for driving – and for advertising and marketing. A good guidebook or map can make a world of difference.
The Federal Trade Commission is mailing 2,711 checks totaling more than $372,000 to people who paid American Business Builders and related entities for a home-based business opportunity. The defendants claimed that people would earn substantial income offering payment processing services, credit...
Following a public comment period, the Federal Trade Commission has issued a final order settling charges that two brothers deceived consumers while marketing and selling their trampolines online.
Our job at the Bureau of Consumer Protection is to protect consumers by enforcing the FTC Act’s prohibition on deceptive and unfair practices. It’s important that we carry out that mission effectively and efficiently.
Pork Chop Hill Road, Screaming Eagle Boulevard, Hell on Wheels Avenue, or my former home on Patton Drive. If those street names sound familiar, chances are you’re a servicemember, a veteran, or part of a military family. July is the Month of the Military Consumer and the FTC has...
It typically started with a schmoozy call to an unsuspecting small business or nonprofit. Sometimes the caller claimed to be “confirming” an existing order, “verifying” an address, or offering a “free” catalog or sample. Then came the supplies surprise – unordered merchandise arriving...
If marketing claims are any indication, “green” paint is popular with consumers, but not just in the sense of emerald, mint, or avocado. Companies are advertising that their paints are emission-free, VOC-free, and without chemicals that could harm consumers, including pregnant women,...
Four paint companies have agreed to settle Federal Trade Commission charges that they deceptively promoted products as emission-free or containing zero volatile organic compounds (VOCs), including during and immediately after application. Some promotions also made explicit safety claims regarding...
The Federal Trade Commission has obtained court orders against two Maryland-based office supply operations charged with tricking small businesses, non-profit organizations, and other consumers into paying for overpriced office and cleaning supplies they never ordered. The orders ban the companies...
If your business has taken steps to protect your intellectual property with patents or trademarks, you’ve probably had correspondence or communications with the U.S. Patent and Trademark Office (USPTO). But some businesses report receiving letters or emails that look to be from the...
Starting today, the Federal Trade Commission is mailing 173,000 refund checks totaling more than $49 million to students in compensation for DeVry University’s allegedly misleading ads, which the Commission alleged deceived students about their likelihood of finding jobs in their field of study and...
Rockne, Lombardi, Landry, Shula. Behind every sports dynasty, there’s a legendary coach. But according to the FTC, marketers of “business coaching” services took consumers for millions by using offside sales tactics that will likely disqualify them from the Truth-in-Advertising Hall...
TVs, textiles, appliances, and spam. That may sound like an eclectic shopping list at a big box retailer, but they’re clues to an FTC development you and your clients should know about.They’re all categories affected by four rules the FTC is putting under the regulatory microscope:...
The Federal Trade Commission is mailing 288 checks totaling more than $109,000 to people who paid an up-front fee to Regency Financial Services, which promised to get them better terms for their auto loans. According to the FTC, the company and its CEO, Ivan Levy, did not provide the promised...

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