Tag: Online Advertising and Marketing

Displaying 61 - 80 of 379 results.

The Federal Trade Commission hosted a one-day workshop to examine the blending of advertisements with news, entertainment, and other editorial content in digital media, referred to as “native advertising” or “sponsored content.” The workshop brought together publishing and...
An affiliate marketing company and its two principals have agreed to settle Federal Trade Commission charges for allegedly sending out more than 42.5 million unwanted and deceptive text messages to consumers. The case is part of the FTC’s continuing crackdown on spam text messages and the...
The Federal Trade Commission will host a workshop on December 4, 2013 in Washington, DC to examine the practice of blending advertisements with news, entertainment, and other content in digital media, referred to as “native advertising” or “sponsored content.” 
It used to be pretty clear.  The entertainment portion of a show ended and the commercials began.  The two-column article ran on one side of the newspaper and the ad ran on the other.  Or the webpage had the content in the middle with a banner ad running across the top.  Things are...
If there are strings attached to a particular deal, those material terms and conditions have to be clearly and conspicuously disclosed up front. That well-settled legal principle applies to online ads. It applies to car ads.  And so (QED) it applies to online car ads. That should...
Global mobile marketer Jesta Digital, LLC, will provide refunds to a large number of consumers and pay an additional $1.2 million to the Federal Trade Commission as part of a settlement with the FTC, which alleged that Jesta crammed unwanted charges onto consumers’ cell phone bills.
A federal judge has found in favor of the Federal Trade Commission in its case against an online operation that illegally debited consumers’ bank accounts when they visited the defendants’ websites seeking payday loans.  The FTC will seek a court order requiring the defendants to return more than...
So people were taking a few minutes to play the free version of Angry Birds on their Android device.  At some point between the Giant Slingshot and the Mighty Eagle, they got a "Virus Detected" warning.  But according to an FTC lawsuit, that scary-looking security alert was phony and...
You thought Angry Birds get peeved at those annoying green pigs?  That's nothing compared to consumers’ reaction when they found unauthorized charges “crammed” onto their cell phone bills for phony virus scans that showed up when they played Angry Birds on their Android devices.  To...
Discusses the application of the Magnuson-Moss Warranty Act to consumer product warranties provided in electronic formats
The FTC held a public workshop that explored consumer issues arising from new technologies such as the Internet.
The FTC hosted a public workshop to examine emerging wireless Internet and data technologies and the privacy, security, and consumer protection issues they raise.
The FTC hosted a workshop to analyze the marketing of goods and services through offers with negative option features. The workshop, which brought together consumer representatives, academics, and industry leaders, addressed the pros and cons of such offers, discuss online marketing...
The FTC, the United States Postal Inspection Service, the U.S. Attorney's Office, Southern District of New York, and the Manhattan Hispanic Chamber of Commerce hosted a forum that gathered law enforcement and community leaders, provided an opportunity to learn about the nature and...

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