Tag: Advertising and Marketing

Displaying 861 - 880 of 1495 results.

If you or your company comes up with a technological solution to the scourge of illegal robocalls, you could earn national accolades — and, under the right circumstances, $50,000.  Yes, you read that right.
The Federal Trade Commission is challenging the public to create an innovative solution that will block illegal commercial robocalls on landlines and mobile phones. As part of its ongoing campaign against these illegal, prerecorded telemarketing calls, the agency is launching the FTC Robocall...
Bulk up while partying down.  At least, that’s the message FTC staff was concerned consumers might take from ads for Devotion Vodka.  According to the staff, the beverage was advertised to contain a significant amount of protein and to help build muscle mass — with the additional...
The Federal Trade Commission charged a telemarketing operation with bilking millions of dollars from thousands of consumers by tricking them into buying what they believed was comprehensive health insurance, when in fact they had paid for something decidedly less.  At the FTC’s request, a federal...
For most consumers, the scam started with a disturbing phone call.  We’re from Microsoft (or Dell or Norton or McAfee), the “tech support” person on the line said, and we’ve detected a serious problem with your computer.  To underscore the need for immediate action, the caller...
The Federal Trade Commission has launched a major international crackdown on tech support scams in which telemarketers masquerade as major computer companies, con consumers into believing that their computers are riddled with viruses, spyware and other malware, and then charge hundreds of dollars...
If you make environmental claims in your marketing or have clients who do, today’s the day you’ve been waiting for:  the release of the FTC’s revised Guides for the Use of Environmental Marketing Claims — the Green Guides.  In the next few weeks, we’ll follow up with blog posts going...
The Federal Trade Commission issued revised “Green Guides” that are designed to help marketers ensure that the claims they make about the environmental attributes of their products are truthful and non-deceptive.
The charges outlined in the FTC’s lawsuits against a software business and seven rent-to-own companies are surprising — and OK, some might say a little creepy.  Software on rented computers gave the companies the ability to hit the kill switch if people were behind on their payments...

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