Tag: Advertising and Marketing

Displaying 841 - 860 of 1505 results.

Not too long ago, talking on the phone, listening to music, and playing games required three clunky pieces of equipment.  Manage that wirelessly?  Fuhgeddaboutit.  But now we can do all that — and more — with a device smaller than a chocolate bar.  That took phenomenal feats of...
Has it been a while since you touched base with clients about the FTC’s Endorsement Guides?  Of course, you’ve shown them the three major take-away points in black and white:
Say “Cooling-Off Rule” and most people (OK, most people over a certain age) think of the classic door-to-door salesman — although the scope of the Rule is broader than that.  After listening to comments about the future of the Cooling-Off Rule, the FTC has decided to keep it in place...
The Federal Trade Commission today announced the results of a comprehensive study of food and beverage industry marketing expenditures and activities directed to children and teens. The study, A Review of Food Marketing to Children and Adolescents: Follow-Up Report gauges the progress industry has...
Usually we lay out the facts of a case and then summarize what we see as the take-away tips for business.  But this time we’re switching things up.  Here are the two bottom-line messages from the FTC’s ongoing action against The Cuban Exchange:  It’s a Bad Idea to use robocalls to...
At the request of the Federal Trade Commission, a U.S. district court has temporarily halted a debt relief operation that allegedly charged cash-strapped consumers hundreds of dollars based on the false claim that it could obtain rates as low as zero percent.
Next time you’re in a long line at the grocery store, watch how parents distract a kid who's feeling cranky.  They used to jangle keys or offer a favorite toy.  But now a lot of Moms and Dads hand them a smartphone with an app designed for children.  As the kids' app market continues...
Some sports fans spend Saturdays on the field.  For the rest of us, raising a Big Foam Finger is exertion enough.  But we’ve all read stories about the dangers that head injuries pose to participants in contact sports.  That’s why the FTC is continuing to raise concerns about...
Following a public comment period, the Federal Trade Commission finalized an order settling charges that mouthguard marketer Brain-Pad, Inc.
When it comes to making hotel reservations, some consumers aren’t feeling very hospitable about drip pricing — the practice of advertising only part of the price and then revealing other charges later as the customer goes through the buying process.  That’s why FTC staff sent out 22...
The Federal Trade Commission has warned 22 hotel operators that their online reservation sites may violate the law by providing a deceptively low estimate of what consumers can expect to pay for their hotel rooms.

Pages