Tag: Advertising and Marketing

Displaying 221 - 240 of 1468 results.

An administrator working for the Federal Trade Commission is mailing 196,969 checks averaging $47.51 each to consumers who purchased an abdominal exercise device known as the Ab Circle Pro.
There are certain questions we ask ourselves when investigating companies’ health claims. Did they have appropriate substantiation? Did they tell the truth when they said their claims were supported by scientific studies? Did they clearly disclose that product endorsers were getting...
The settlement with TriVita, Inc. is part of the FTC’s ongoing efforts to stop over-hyped health claims.
The Federal Trade Commission is seeking public comment on its Hobby Protection Rules as part of its systematic review of all FTC rules and guides.
The Federal Trade Commission has renewed its partnership with law enforcement agencies in Saskatchewan, Canada, through December 31, 2018, to combat fraudulent cross-border marketing practices.
When ads for beauty products convey subjective claims – for example, L’Oréal’s long-standing “Because I’m worth it” tagline – it’s unlikely consumers would think statements like that are supported by science.  (It’s hard to imagine a testing protocol that could establish whether or...
Cosmetics company L’Oréal USA, Inc. has agreed to settle Federal Trade Commission charges of deceptive advertising about its Lancôme Génifique and L’Oréal Paris Youth Code skincare products. According to the FTC’s complaint, L’Oréal made false and unsubstantiated claims that its Génifique and...
The FTC and the State of Connecticut have reached a settlement with LeanSpa for allegedly using fake news websites to promote acai berry and "colon cleanse" weight-loss products, making deceptive weight-loss claims, and telling consumers they could receive free trial products by paying a nominal...
I. Introduction II. Legal Framework for Commission Action III. Nutrient Content Claims A.  Claims Describing the Absolute and Comparative Nutrient Content of Foods Absolute Nutrient Content Claims Comparative Nutrient Content Claims Synonyms for Nutrient Content Claims Implied...
Appended to International Harvester Co., 104 F.T.C. 949, 1070 (1984). See 15 U.S.C. § 45(n). The Honorable Wendell H. Ford Chairman, Consumer Subcommittee Committee on Commerce, Science, and Transportation Room 130 Russell Office Building Washington, D.C. 20510 The Honorable John C. Danforth...
Appended to Thompson Medical Co., 104 F.T.C. 648, 839 (1984), aff’d, 791 F.2d 189 (D.C. Cir. 1986), cert. denied, 479 U.S. 1086 (1987).
Appended to Cliffdale Associates, Inc., 103 F.T.C. 110, 174 (1984). The Honorable John D. Dingell Chairman Committee on Energy and Commerce U.S. House of Representatives Washington, D.C. 20515 Dear Mr. Chairman: This letter responds to the Committee's inquiry regarding the Commission's...
The Federal Trade Commission halted the allegedly deceptive practices of two schemes that targeted consumers hoping to succeed through home-based businesses. The defendants behind both operations have agreed to settlements that will prohibit future misconduct, and in the Tax Club case, they will...
Following a public comment period, the Federal Trade Commission has approved a final consent order settling charges that the home security company ADT LLC misrepresented that paid endorsements from safety and technology experts who appeared as guests on news programs and talk shows were...

Pages