Tag: Advertising and Marketing Basics

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In tribute to the baseball season that’s just ended, we’ll start this blog post about an alleged pyramid scheme and supposed miraculous dietary supplements with the words of the great Yogi Berra: “It's like déjà vu all over again.”
As Halloween approaches and consumers consider temporarily changing their eye color or the look of their eyes to match their costumes, Federal Trade Commission staff has sent letters to seven domestic brick-and-mortar retailers warning them that it is illegal to sell contact lenses—even cosmetic...
WHAT:The Federal Trade Commission will host a workshop to consider improving class action settlement notices for consumers.WHEN:Tuesday, Oct. 29, 9 a.m.-1 p.m EDTWHERE:Constitution Center400 Seventh St., SW
There are perceptions some people seem to have about older consumers – and then there’s the data we see in fraud reports from consumers of that age group. Protecting Older Consumers 2018-2019: A Report of the Federal Trade Commission calls some common beliefs into question while...
The FTC sued a publisher called Agora Financial, LLC, alleging that it tricks seniors into buying books, newsletters, and other publications that falsely promise a cure for type 2 diabetes or promote a phony plan to help them cash in on a government-affiliated check program.
It’s International Charity Fraud Awareness Week, a global effort to help charities and donors avoid charity fraud. The FTC has united with state charities regulators, the National Association of State Charities Officials, and international partners in the campaign. By joining forces,...
The operator of a job placement company that deceived consumers with false promises of access to high-paying finance jobs and resume repair services for non-existent jobs will be permanently banned from providing employment services under the terms of a settlement with the Federal Trade Commission.
The Federal Trade Commission has issued orders to six e-cigarette manufacturers seeking information to study the companies’ sales, advertising, and promotional methods. The orders were sent to: JUUL Labs, Inc.; R.J. Reynolds Vapor Company; Fontem US, Inc.; Logic Technology Development LLC; Nu Mark...
“He just emailed you! You caught his eye and now he’s expressed interest in you... Could he be the one?”
You’ve probably seen them on TV: announcements with prominent warnings about FDA actions involving certain prescription drugs or medical devices. But they aren’t official health and safety recalls or alerts from the Food and Drug Administration. They’re something else – and FTC staff...
The Federal Trade Commission has sued online dating service Match Group, Inc. (Match), the owner of Match.com, Tinder, OKCupid, PlentyOfFish, and other dating sites, alleging that the company used fake love interest advertisements to trick hundreds of thousands of consumers into...
On her Control album, Janet Jackson posed the musical question, “What have you done for me lately?” It’s a fair question for small businesses to ask the FTC and the most recent answer would be “Sent 29,333 refund checks averaging $396 and totaling $11.6 million to companies and...
Do consumers notice consumer class action notices? That’s one of the topics that experts will discuss at an upcoming FTC workshop on issues related to communicating with consumers about class actions.
On October 29, 2019, the Federal Trade Commission held a public workshop in Washington, DC on improving class action settlement notices for consumers.The event addressed current practices and research related to class action notices, redress methods, claims rates, check-cashing rates...
Colleges are known for team sports, but it’s an unfortunate fact that consumer deception can be a team sport, too. A proposed FTC settlement with Career Education Corporation, American InterContinental University, Colorado Technical University, and related defendants alleges they used...
According to musical legend, a buddy of songwriter Jim Weatherly commented that his girlfriend was leaving on the “midnight plane to Houston.” The buddy was Lee Majors of Six Million Dollar Man fame and his girlfriend (and later wife) was actress Farrah Fawcett. Mr. Weatherly filed...
The FTC is sending refund checks and PayPal payments totaling more than $802,000 to 12,140 consumers as part of a settlement with the operators of a St. Louis-based scam that tricked consumers into buying unnecessary technical support services.

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