YouTube channel owners: Is your content directed to children?

Share This Page

Under COPPA, how do I know if my channel is “directed to children”? Since the FTC and New York Attorney General announced their September 2019 settlement with YouTube for violations of the Children’s Online Privacy Protection Act Rule, we’ve heard that question from channel owners – sometimes called content creators. If you’re a channel owner who shares content on user-generated platforms like YouTube, read on for FTC staff guidance about the applicability of the COPPA Rule and how those covered by the Rule can comply with its requirements.

The FTC action against YouTube and Google

The lawsuit against YouTube and Google alleged that the companies illegally collected personal information from children, in violation of COPPA. According to the complaint, the companies collected that information from viewers of child-directed YouTube channels in the form of persistent identifiers that track users across the Internet, but didn’t notify parents and get their consent. To settle the case, YouTube and Google agreed to create a mechanism so that channel owners can designate when the videos they upload to YouTube are – to use the words of COPPA – “directed to children.” The purpose of this requirement is to make sure that both YouTube and channel owners are complying with the law.

A COPPA recap

That provision of the settlement has raised questions among content creators about how to determine if what they upload to YouTube or other platforms is “directed to children.” The answer requires a brief summary of some key COPPA provisions. Passed by Congress in 1998, the Children’s Online Privacy Protection Act is a federal law that protects the privacy of children under 13. COPPA’s foundational principle is one that most people can agree on: Parents – not kids, companies, platforms, or content creators – should be in control when it comes to information collected from children online.

The FTC enforces the law through the COPPA Rule. In general, COPPA requires operators of commercial websites and online services that are directed to children (more about that in a minute) to provide notice and obtain verifiable parental consent before they collect personal information from kids under 13.

The COPPA Rule defines “personal information” to include obvious things like a child’s first and last name or home address, but that’s not all. Under COPPA, personal information also covers what are called persistent identifiers – behind-the-scenes code that recognizes a user over time and across different sites or online services. That could be an IP address or a cookie when it’s used to serve targeted ads. Keep in mind that an operator also might be collecting personal information through an open comment field on its site or service that allows a user under 13 to make personal information publicly available. For example, think of a comment like this on a child-directed site: My name is Mary Jones from Springfield. I love this video!

How COPPA applies to channel owners

So how does COPPA apply to channel owners who upload their content to YouTube or another third-party platform? COPPA applies in the same way it would if the channel owner had its own website or app. If a channel owner uploads content to a platform like YouTube, the channel might meet the definition of a “website or online service” covered by COPPA, depending on the nature of the content and the information collected. If the content is directed to children and if the channel owner, or someone on its behalf (for example, an ad network), collects personal information from viewers of that content (for example, through a persistent identifier that tracks a user to serve interest-based ads), the channel is covered by COPPA. Once COPPA applies, the operator must provide notice, obtain verifiable parental consent, and meet COPPA’s other requirements. For information on how to comply with COPPA, please visit the FTC’s COPPA page for our Six-Step Compliance Plan for Your Business.

How channel owners can determine if their content is directed to children

Under COPPA, there is no one-size-fits-all answer about what makes a site directed to children, but we can offer some guidance. To be clear, your content isn’t considered “directed to children” just because some children may see it. However, if your intended audience is kids under 13, you’re covered by COPPA and have to honor the Rule’s requirements.

The Rule sets out additional factors the FTC will consider in determining whether your content is child-directed:

  • the subject matter,
  • visual content,
  • the use of animated characters or child-oriented activities and incentives,
  • the kind of music or other audio content,
  • the age of models,
  • the presence of child celebrities or celebrities who appeal to children,
  • language or other characteristics of the site,
  • whether advertising that promotes or appears on the site is directed to children, and
  • competent and reliable empirical evidence about the age of the audience.

The determination of whether content is child-directed will be clearer in some contexts than in others, but we can share some general rules of thumb. First, unless you’re affirmatively targeting kids, there are many subject matter categories where you don’t have to worry about COPPA. For example, if your videos are about traditionally adult activities like employment, finances, politics, home ownership, home improvement, or travel, you’re probably not covered unless your content is geared toward kids. The same would be true for videos aimed at high school or college students. On the other hand, if your content includes traditional children’s pastimes or activities, it may be child-directed. For example, the FTC recently determined that an online dress-up game was child-directed.

Second, just because your video has bright colors or animated characters doesn’t mean you’re automatically covered by COPPA. While many animated shows are directed to kids, the FTC recognizes there can be animated programming that appeals to everyone.

Third, the complaint in the YouTube case offers some examples of channels the FTC considered to be directed to children. For example, many content creators explicitly stated in the “About” section of their YouTube channel that their intended audience was children under 13. Other channels made similar statements in communications with YouTube. In addition, many of the channels featured popular animated children’s programs or showed kids playing with toys or participating in other child-oriented activities. Some of the channel owners also enabled settings that made their content appear when users searched for the names of popular toys or animated characters. Want to see the FTC’s analysis in context? Read pages 10-14 of the YouTube complaint.

Finally, if you’ve applied the factors listed in the COPPA Rule and still wonder if your content is “directed to children,” it might help to consider how others view your content and content similar to yours. Has your channel been reviewed on sites that evaluate content for kids? Is your channel – or channels like yours – mentioned in blogs for parents of young children or in media articles about child-directed content? Have you surveyed your users or is there other empirical evidence about the age of your audience?

What are the possible penalties for violating COPPA?

The Rule allows for civil penalties of up to $42,530 per violation, but the FTC considers a number of factors in determining the appropriate amount, including a company’s financial condition and the impact a penalty could have on its ability to stay in business. While Google and YouTube paid $170 million, in another COPPA case settled this year, the operator paid a total civil penalty of $35,000.

Isn’t the FTC taking another look at the COPPA Rule?

Yes, the FTC is currently evaluating the Rule in light of rapid changes in technology. If you would like to comment on the effectiveness of the COPPA Rule and whether changes are needed, the FTC has extended the comment deadline to December 9, 2019.

Where can channel owners go for more information?

A look at the factors in the COPPA Rule will help most channel owners determine if their content is directed to children. If you’re still unsure about how COPPA applies to you, consider contacting an attorney or consulting with one of the COPPA Safe Harbor programs – self-regulatory groups that offer guidance on how operators can comply with the law. Visit the FTC’s website for a list of currently approved Safe Harbor organizations. For more resources, visit the FTC’s Children’s Privacy page for our Six-Step Compliance Plan for Your Business.

 
 
 

Comments

Okay, this is a much better approach towards this aspect of the law, but I still believe that the fine is way too much. Many Youtubers have hundreds of videos per channel, now some YouTubers range from 14 (a year above the youtube age limit, so do not worry there) and above, those who are at a younger age (myself included) use Youtube as a way to provide entertainment, now if a 14-year-old child was fined 35,000 dollars for a mis-advertised video they would never be able to pay that off. And if you add onto every video they do plus with all the other YouTubers you may fine for miss advertising, you would break the economy and we would go into another depression. Now, FTC I understand you want to keep children safe, but look at other crimes, some are in the thousands, not the hundred thousand.

Everything else on this bill seems fairly reasonable (besides the ad revenue going down, but that could be fixed with an update to the platform and non0-targeted ads being on the children's channels). This is a much better improvement, good job staff and team that provided this!

What would the rules be for gaming youtube content creators be would a video game rated teen or mature be liable under COPPA just like games rated E for everyone.

"COPPA applies in the same way it would if the channel owner had its own website or app. If a channel owner uploads content to a platform like YouTube, the channel might meet the definition of a “website or online service” covered by COPPA, depending on the nature of the content and the information collected. If the content is directed to children and if the channel owner, or someone on its behalf (for example, an ad network), collects personal information from viewers of that content (for example, through a persistent identifier that tracks a user to serve interest-based ads), the channel is covered by COPPA. Once COPPA applies, the operator must provide notice, obtain verifiable parental consent, and meet COPPA’s other requirements."

Better clarification is all well and good, but this implies that YouTube shares the information that's collected with the Content Creators. YouTube shares none of that information with them. If you need to fine anyone, fine YouTube because they are in control of the data collection/collected data. Make YouTube add a "general audiences" option because that's where most Creator's content falls. You're all about getting that parental consent, but you fail to understand that a parent giving their small child unfettered access to YouTube proper IS parental consent. To comment, like/dislike on a video, or otherwise interact with Creators on their channel REQUIRES a YouTube account which in turn means that the person needs to be 13 years or older. YouTube is not at fault for the parents of these young children not parenting their children, however they are at fault for pushing to make more family friendly content.

YouTube is to blame for a lot of this, but you are leaving the parents blameless, which is a travesty.

Is Minecraft Content "Made for kids"?

I dont think so.

Dear FTC comment reader (or the junk pile in case no one really reads this),
It is common sense to protect a child's personal information. However, it is not common sense to punish independent creators. The vague and nebulous criteria for kids content in the 2002 COPPA survey and the factors stated on this website do not help determine what constitutes child focused material or are outdated notions of what "normal" teens and adults watch and policing of this policy will be detrimental to content creators, whose livelihoods depend on ad revenue from YouTube.
In the definitions for children's content, the FTC states that subject matter appealing to children - such as video games, cartoon characters, fantasy - determines if content is child-directed. However, the results from the 2002 study do not support the reality on YouTube. Videos about retro video games that target everyone, such as the Pokemon, may be played for nostalgia for the 1990's and obviously not be directed at children. In reality, 8 year old children are watching Jake Paul videos - ridiculous over the top videos of varying subject matter - and the channel's creators not the content is the greatest determining factor in deciding if it's kid's content.
Secondly, the method for creators to identify children's content is inherently flawed and the punishments for getting it wrong are draconic. While YouTube and Google love to brag about their machine learning system, to appease the FTC - the reality is that it will never be able to find out all the content covered by COPPA and the cost for a false positive is too high - someone's livelihood - the way someone puts food on the table. The majority of the money made by creators is made in the first few days a video is posted. The statement after the settlement of the FTC guy saying they have the tools to search through every YouTube video to find a non COPPA compliment one is a lie - meant to scare and deter people from continuing with their livelihood.
Yes, it was wrong of YouTube to not have the safeguards in place to protect children's policy. However, instead of using the money from the settlement to go to the Treasury department or to bring lawsuits against individual creators, a better use would be to educate parents on online literacy and to pay consultants who actually use and understand YouTube. Instead of punishing all creators, even those who are not covered by COPPA, use your power to educate parents, because ultimately it is the parent's right to control what a child should watch, not the government or a corporation.

YouTube will be destroyed if this continues

This is too vague, I make League of Legends videos (game with animated characters for 13+).
My videos are not intended for children at all, I even casually curse and kids are not interested in moba games that are far too complicated for their age. It's not like mario kart or even pokemon.

Even if I made pokemon content thatd be SO unfair. adults like pokemon.

this whole thing really needs to be reviewed, many many peoples income and future on the line, and technology is advancing it is no longer 1998, everyone uses the internet to entertain themelves no one watches TV anymore it is too fake and controlled by boomers

According to your laws, adults can't like or be entertained by anything animated, bright colors, music, etc!!! I am a 25 year old woman who LOVES the same content as you claim only children enjoy. You need to reevaluate the world.

Hi, do you realise how this will affect individuals who’s whole life’s are YouTube. I’m not talking about the top channels I’m talking about the small individual channels that work hard to provide content for everyone that are going to get hit hardest. I’m all for looking after kids but punishing the masses is not the way Togo about this

Hello I'm concerned on the way your handling the youtube issue. As you may know several people make a living off youtube and youtube has turned into a job that is taken seriously. I can see that your trying to monitor kid targeted content through youtube so nothings making kids give out personal information or to sell something to them. One there is an app called youtube kids specificly for a reason and number two the way your claiming what is directed towards kids is flawed. For explaple you say one of the things that is "directed towards kids" is animation, if thats the case would you say that south park, family guy, and the simpsons are directed towards kids. If you said no you would be correct and you couldent really do anything about it. The same thing goes for youtube animators, they may have fun cartoon charters and they don't swear in fear of demonitization but they are not for kids and there afraid that they can't do there job anymore because of this. Another thing that attracts kids are video games but there are plenty of video games such as Outlast, doki doki literature club, happy wheels, and so many more that arent targeted towards kids. On top of that even with games that target kids the commantary on them might not be. There are also cooking videos, music, cartoon impressions, theroys and so much more content that could pull kids in but isent ment for kids. It makes no sense to punish someone for content that they have been making for a living directing it to an older audince for years. If this goes through people will lose jobs, others will get angry, and generally theres a lot lost. This isent fair, you ether need to fix the standards and punishment or this can't happen at all. Thank you for your consideration.

Please reconsider this rule. It takes away a parents freedom to choose how to raise their child and quite frankly seems unconstitutional. You’ll be hurting thousands of content creators, taking away their one source of income or fining them into the ground and absolutely ruining their lives. All while making YouTube an even more dangerous place for kids. Many parents are saying they would rather have an ad targeted towards their kids about a toy than just anything. Please reconsider

Why does youtuber have to pay 42k per video

This while thing has left me with a lot of anxiety, I'm someone who has abandoned accounts, those that I for the love of trying cannot get into.
All videos are uploaded before COPPA even came into law, I live in the UK do I don't even know if that helps me when it comes to the fines. I don't want to be taken to court or fined for something I can't control. YouTube has the ability to see when an account was last logged in to, there are going to be those out there who are not aware of COPPA with abandoned accounts. Please take this into consideration, instead abandoned accounts I believe that haven't been logged into for a year or more should be instead removed. Save the small YouTubers who will have nothing in ways or means of paying fines. Please consider the lives you will inevitably ruin, we aren't companies or businesses. We shouldn't be made to suffer for YouTube''s mistake. Consider delaying the Rule until a later date and everything is considered.

Then what was YouTube Kids for!?

I still think this is incredibly vague. WHAT type of animated characters are you talking about? Does anime count as animated characters? And WHAT IS THE AGE OF MODELS?!?! I hate this, I've been getting depression from this ever since.

What about cartoon characters? Toons will be banished off of YouTube if they keep doing this! COPPA is the Judge Doom of YouTube now.

My youtube channel is just tv-related stuff, so it's not for kids. How will it be?

We understand the need for safety, however, this is hurting MANY creators who depend on advertisers. There needs to be another way to correct this, perhaps by DISABLING Cookies or like many websites, give the OPTION to disable cookies on YouTube. Also, we need to look at content that is intended for FAMILY viewing, where parents/guardians are with the children viewing. Small creators, such as myself and my teenage son who is autistic and chose this a possible profession due to his needs, we are being hurt and frankly feel as if our rights are being taken away to freely create, produce and share content that is family friendly and appeals to all ages while trying to generate revenue.

Is Sonic the Hedgehog considered kid friendly? I have many videos that have Sonic in them. Spongebob is in some of them too, including Mario. Are any of those characters kid friendly?

As an adult, I believe it is ridiculous that I am required to send an email to YT in order to give them permission to show content to my children. In today's technological environment, an email us far too cumbersome (consider that YT would receive BILLIONS of emails a day if it obeyed this law, which is impossible to respond to in a quick fashion). In today's world, parental consent should be implied, because it's impossible to accurately verify it due to the sheer bulk of users. Besides, how are targeted add harming children anyway? If a child clicks on an ad, it's impossible for them to buy anything, unless they have access to their parents' credit card, which would imply parental consent! They can bug their parents to buy something for them, but in the end that's the Parent's choice, not the child's. The fact that a child even has access to a device that can access the internet implies parental consent, since most kids get those devices from their parents!

Hello, FTC. I'm concerned about the new COPPA regulations. While I appreciate the spirit behind the idea... I don't think it's going to work out like you hope it will.

I'm a homeschool mom. I rely on YouTube A LOT for my lessons. Everything from nature videos to science experiments to history lessons. Not all of these things come from "kids channels". They come from sources that are probably best considered neutral: not designated specifically for kids, but not so edgy that they'd be considered "adult".

If these new regulations go into place, I'm going to be losing a LOT of content that I rely on to teach because these neutral sources will either leave the platform due to the loss of ad revenue, or will start getting edgier and more adult to avoid being labeled as "for kids" and will therefore no longer be suitable for my lessons.

And this isn't just me. I know many people in the homeschool community, and just in education at large, that are going to ave serious problems with losing access to their content. Not to mention, "kids videos" will no longer have the ability to be saved for future viewing or be saved to a playlist, which is a feature I rely on to set up my lesson videos in advance. I don't have time to search for the videos I need on the spot every time I need to view it. It's easier for me to search for appropriate videos at the start of the year, preview them to confirm suitability of content, select the ones that best meet my needs, and create a playlist for the whole year so that hen it comes time for lessons, I can simply click and go.

Please reconsider the application of these regulations. It is up to parents, not bureaucracies, to monitor what sort of content their children have access to. I know you can't force everyone to be responsible. But even with these regulations, you STILL can't force everyone to be responsible because kids are still going to access YouTube anyway if they have no supervision. The only difference is, there will be far less child friendly content for them to access if these restrictions go forward.

At the end of the day, we all will ultimately lose.

Thank you for your time.

Hello. I make stop motion using LEGO, Featuring military themes. At first this may be viewed as kid directed, But, The animation can be a little violent. However it dosent feauture any foul language. I'd like ANY feedback regarding if this would be viewed as made for kids or otherwise. Thank you.

Please don't do this. this will ruin YouTube for millions of people who see this as their job. You will turn this fantastic community into nothing. please stop. for the sake of millions who depend on YouTube.

But channel owners are NOT the ones collecting the data, and aside from the new "Made for Kids" or "Not made for kids" essentially telling YouTube to collect data or not collect data, content creators have no control over what data is collected or what is done with that data. YouTube and Google control that and should be held responsible for not changing their data collection policies and blocking ALL data collection from users under 13.

Putting that responsibility into the hands of content creators who have no control over the data collection and who might watch their content on a platform as large as YouTube, is unfair. Since YouTube is open to anyone, even if content is marked as "Not made for Kids" a user under the age of 13 can still watch that content, and since YouTube has done nothing to limit what it collects, their data will be collected BY YOUTUBE. Again, the content creator has no control over this data collection.

The black and white definition of what is considered "Made for Children" and Not made for children" is far too broad, and still does nothing to protect the collection of data from children 13 and under as defined by COPPA. This policy does not block children from watching content marked as not made for kids, in which their data will still be collected, so how does this protect them at all.

Instead, YouTube needs to change it's data collection policies. If a user is under the age of 13, YouTube needs to turn off ALL data collection based on their age. This would be the simplest way to comply with COPPA.

At the very least, since even knowing that a user is under the age of 13 needs that data to be collected, COPPA should allow for a popup to appear asking for age verification. That one piece of data is stored as a cookie, so that it doesn't need to be verified every time, and if the age chosen is under 13, YouTube must turns off ALL data collection from that user.

Putting the responsibility of COPPA compliance onto Content Creators who are not the ones collecting this data, using this data, or violating data collection policies, is, simply put, WRONG. The FTC allowing YouTube to not change their data collection policies, which were in direct violation of COPPA, but instead pass that blame onto their Content Creators will not be accepted.

dumb just make the parents keep an eye on what their kid is watching

Well, we all know that children's privacy is important and should be protected. I am a creator myself and I've been seeing a lot other content creators that have been worried about their channel. In my opinion, I feel like YouTube, nor Google is responsible for the privacy of children's personal information, Parents and guardians should be aware of what their child is doing on the internet. There is a app simular to YouTube *which is made by YouTube* called "YouTube Kids" I feel like parents should download this app on their phone or on a device their kids use to entertain themselves. If a child clicks on a unsafe link, that is probably on the parent, again, this is my opinion. Other than that, COPPA is extremely effecting creators on YouTube, most likely those who make revenue out of their content. Creators are quitting, and some have to go look for a different job. If you guys wanna make any changes to this new rule, we respect it and it's your guys' choice. Thank you for reading.

This makes me feel a little better, thank you for clarifying some vague details from before.

I do not understand. I create movies, build with Lego blocks. Despite this, my YouTube channel is visited by older people. It's not important. I don't care about children watching it, that's why I want to mark my movies as not for children. Can the FTC consider me a liar? I publish videos that may be for children, but because I want to earn on them, I do not mark them as: intended for children. What am I doing wrong? This is my conscious choice. I am forced to mark movies as: intended for children because they meet all the criteria for such films? Shouldn't YouTube be limiting content right now? I understand that people who create children's films will be forced to give up labeling as: intended for children. I understand that everyone will see these movies, but with limited interaction. Do my toy films that meet the criteria for children's films need to be marked: intended for children? I do not want to. Please clarify this.

"Only People can understand youtube of it's doing for sticking around for years

Also, I will say cool and whatever, whenever I want to, youtube has been going on for a long time so why take the creativity away from all of us darnit!!!!!!!

Hey uh, i kinda don't understand this.. What should i do that my channel doesn't get attacked by COPPA?

Please enforce it on youtube that they make a "general audiance" tap. Clearly the FTC are not after creators who do mixed audiance videos and yet youtube has failed to inform us about it. So please enforce this on youtube.

Thank you

Will all gaming content be covered by COPPA, or will games directed to more mature audiences be safe? Can reviews for things like action figures intended for collectors or older audiences still be covered by COPPA?

The only problem here is , people have inactive channels, most of them are lost and probably have content, who knows how many other videos won't be changed , and how are you capable of getting the account back, before getting a fine?

I just want to say that I appreciate the motives behind this action, but I am deeply concerned about the implementation. Many Youtubers seem left in the dark as to whether certain videos are covered, and YouTube is telling them nothing but to get a lawyer - which is expensive, and may not even lead to the correct advice in the absence of prior examples. Enormous, life-ruining fines could hit out of nowhere immediately. I strongly urge the FTC to limit the initial fines when establishing standard definitions, and only applying the maximum to repeat violators.

I also encourage the FTC to realize that the current rules to child-directed content will basically remove the vast majority of it from the platform, making the internet ultimately a less child-friendly place. I understand the motivation behind turning off comments, to prevent children giving out personal information. But what does making a video not appear in searches, notifications, or recommendations do to protect children's privacy? It's basically a death sentence for the growth of any channel producing this content. Please reconsider these stipulations from your settlement with YouTube. Thanks for your time.

you know Gacha Life is a dress up game but many people use it for non-child-friendly purposes and also nobody really uses it to just make a video on dress-up so I think Gacha Life shouldn't have to fall under the category of made for kids

According to YouTube's own terms of service, and the guidelines all content creators have to agree too, users of the site must be over 13 or have parental permission to use the site. It's ridiculous to make content creators censor themselves and their channels more. I think the law is too broad to be effective and needs to be reevaluated before forcing us to make a decision which would affect our ability to make content people want to see and make a living doing it.

Why is COPPA happening because their is a YouTube called YouTube kids so please stop kids can go on YouTube kids and the teens can go on YouTube so please stop COPPA please.....................

What if theres a youtube under 18?
You cant fine under 18s and they probably have no clue what COPPA is.
Thats why I think COPPA should not fine youtubers for that

Keep up the good work FTC. The people complaining about this likely have not seen the disturbing child-directed content this rule is targeting. If everyone knew about the content that has been allowed to exist on YouTube they would gladly suffer a small restriction in their own content creation.

SMALL restriction that if you do the violation gets 35000 dollars in debt. No, nothing wrong with that.

The thing is, this rule was incredibly vague when it first came out, hencing the outburst. The huge list of items that you could get fined for because it's child friendly.

yes child predation is horrible but parents just give children smart phones which opens up the flood gates to it. YouTube should have a better system but.

Please, do not allow this rule to continue unchecked. The requirements are extremely vague and parents should be paying attention to what their children are watching online! Parents must parent themselves! That famous phrase "it takes a village to raise a child" should not be a thing.

will posting a video saying that my content is not targeted for kids under the age of 13 help with my channel help when i make it.

I don't understand why the FTC is focused on ads targeting children when there are child predators online!! Why can't you help with that more!!!

Please some of us who suffer anxiety and panic attacks depend on these YouTube channels as a way to cope with anxiety. And now we have to worry about you taking them away. These YouTube creators are real people and depend on these channels you make there living ! Please don’t do this

I do not agree with this. You are particularly destroying our entertainment. I know its for the safety for our children but YouTube confirmed that the app was for 13+ and above people. So whats the point of YouTube kids. Without the YouTubers there will be no videos and children to watch. Heck! Did you expect us to pay $42,000? That easily? Do you think were rich? Excuse you, what about the small channels like mine? Those who arent monetized or those who are broke and use youtube for fun? This is absolutely useless. Why wont you ban porn in YouTube than harmless animations,gameplays or edits?
This rule will also bring YouTube's ratings down making the company lose their money and jobs. Have you not think this straight? Dont blame us for our content, YouTube allowed us to make our content until this rule came. Please I swear for the love of all YouTubers, Do not pass this please.
I will be waiting for the reply thanks

Good Afternoon,
This is a very vague law I'm very hard for creators and other websites to understand. I would have the site creator have a rating system like the movies. On some websites like YouTube you need a general audience option as well as 14+, 18+ and under 12. This would be way easier for people a to understand and be to still be able to put out videos and comply with the law at the same time.
Thank you

Pages

Add new comment

Comment Policy

Privacy Act Statement

It is your choice whether to submit a comment. If you do, you must create a user name, or we will not post your comment. The Federal Trade Commission Act authorizes this information collection for purposes of managing online comments. Comments and user names are part of the Federal Trade Commission’s (FTC) public records system (PDF), and user names also are part of the FTC’s computer user records system (PDF). We may routinely use these records as described in the FTC’s Privacy Act system notices. For more information on how the FTC handles information that we collect, please read our privacy policy.