From Town Criers to Bloggers: How Will Journalism Survive the Internet Age?
Journalism is a private industry and should remain so. My tens of thousands of federal tax dollars should not go to propping up a dying industry such as the print media or supposed TV journalism. My tax dollars should also not be used to bail out lazy and greedy companies who made bad business decisions. They can file for bankruptcy or merge with other companies, etc to get their business structure in order like the rest of the world. There are thousands of companies out there who had the foresight to always have a reserve for the bad times. Somewhere along the way, the government has created a culture of entitlement instead of what JFK advocated of serving your country. Did we put the pony express or the railway system on a welfare program just because technology advanced enough to make their current business models irrelevant? The media industry needs to change their business model to meet the demands of the customers of today, and if that is eliminating a form of news like print or TV, then so be it. There will always be a need for objective, honest news that is absolutely separate from the government entities. The need doesn't change, just how it will be delivered. I am at the point, I do not even watch or read the news. Who wants to read or listen to lies and fiction? I can go to Borders to get a better story in the fiction aisle. If the journalism industry can on its own restore its integrity, then they will be able to get their customers back; they may have to deliver the information in a different form . They need to do the hard work of cutting their own debt themselves like the rest of us. I work for a telecommunications company and fast-moving technological advances has affected our market place and has caused challenges in being able to change our business model fast enough; however, we are able to do it. The journalism industry has several options out there to be able to partner with telecommunication solutions companies in order to propel their business models into the future and that would be a more appropriate focus of your workshop if you wanted to actually approach with a common-sense business approach.