A person should have the ability to setup a privacy or advertising profile on their computer, that shows only the data about themselves that they wish to allow websites to see. We all know that they want to know as much demographic data about us as possible, so a list of interests that a person could select should be a part of this profile. If I CHOOSE to give my age, weight, birthdate, shoe size, etc and my interest in gardening, target shooting, pottery and flip-flops, then I can set this up when I first setup the browser or the computer and have access to change it as my interests change. I should also be able to see a list of root websites that have accessed the info like I see my internet history. If the advertisers want us to be open, then they need to be open and stop sneaking around. Many things that advertisers do such as obfuscation of their address appears to me to seem criminal in nature.
A Preliminary FTC Staff Report on "Protecting Consumer Privacy in an Era of Rapid Change: A Proposed Framework for Businesses and Policymakers" #00203
A Preliminary FTC Staff Report on "Protecting Consumer Privacy in an Era of Rapid Change: A Proposed Framework for Businesses and Policymakers"