Request for Comments and Announcement of Workshop on Blurred Lines: Advertisement or Editorial? FTC Workshop on Native Advertising, Project No. P134510 #00012

Submission Number:
00012
Commenter:
Leslie Laredo
Organization:
Laredo Grouop
State:
Florida
Initiative Name:
Request for Comments and Announcement of Workshop on Blurred Lines: Advertisement or Editorial? FTC Workshop on Native Advertising, Project No. P134510
Matter Number:

P134510

We developed and teach a course on Native Advertising, addressing many of the issues this FTC workshop is covering. We would be glad to present all or part of our curriculum as a ""starting point"" in the discussions so that all participants are on the ""same page"" and understand the technology, advertising, formats, distribution, and transparency issues surrounding this topic.