Request for Comments and Announcement of Workshop on Blurred Lines: Advertisement or Editorial? FTC Workshop on Native Advertising, Project No. P134510 #00010

Submission Number:
00010
Commenter:
Steve Snyder
State:
Texas
Initiative Name:
Request for Comments and Announcement of Workshop on Blurred Lines: Advertisement or Editorial? FTC Workshop on Native Advertising, Project No. P134510
Matter Number:

P134510

As a newspaper editor as well as a news reader, I loathe the idea of advertorials, now being rebranded as native advertising, taking over more and more of the newshole of online newspapers and magazines unless they are clearly marked as such, and marked as such by a phrase that includes the word **advertising.**