Submission Number: 00015
Received: 10/12/2010 10:03:23 AM
Commenter: Elizabeth Hale
Organization: Hale Marketing
Agency: Federal Trade Commission
Initiative: Guides for the Use of Environmental Marketing Claims; Project No. P954501
Attachments: No Attachments
I like the clarifications to the Green Guides. They need an update. The comment I would like to make concerns the lack of enforcement of the Green Guides. The FTC spends a lot of time writing the guidelines but very little time enforcing them. Every day, there is an increasing amount of green washing in the marketplace. If the FTC was doing its job, there should be a decreasing amount of green washing.