Submission Number: 00588
Received: 7/12/2011 12:35:41 PM
Agency: Federal Trade Commission
Initiative: Preliminary Proposed Nutrition Principles to Guide Industry Self-Regulatory Efforts; Project No. P094513
Attachments: No Attachments
Dear Chairman Leibowitz,
I am writing to express my opposition to the Preliminary Proposed Nutrition Principles to Food Marketed to Children by the Interagency Working Group (IWG), and strongly urge the withdrawal of these marketing restrictions.
The 2009 Omnibus Appropriations Act directed the FTC, USDA, FDA, and CDC to complete a study and provide recommendations to Congress. Instead, the IWG has proposed marketing restrictions of many healthy foods, including most soups, cereals, breads, and cheese. The IWG’s standards are more restrictive than the standards for foods sold under the school lunch program, the WIC program, and contradict the Administration’s own food recommendations to Americans.
In my opinion, placing restrictions on marketing to children will not fix the childhood obesity issue in our country. We now live in an era where children are more sedintary than in the past and are not getting the proper exercise and level of physical activity needed to prevent obesity. Proper diet in combination with physical activity is the solution to the problem and parents/gardians of children need to be held accountable to ensure that this is happening.
The IWG should withdraw its proposed food marketing restrictions.