| Comment Number: | 533254-00018 |
| Received: | 1/17/2008 12:28:02 PM |
| Organization: | AgRefresh |
| Commenter: | Jeffrey Frost |
| State: | VT |
| Agency: | Federal Trade Commission |
| Rule: | Guides for the Use of Environmental Marketing Claims; Carbon Offsets and Renewable Energy Certificates |
| Attachments: | 533254-00018.pdf Download Adobe Reader |
Comments:
AgRefresh is concerned about standardizing language and about making broker claims transparent. One model which we feel is particularly confusing is the sale of expected future emissions reductions today. To say that these are “offsets” or that they have been “verified” is simply too confusing for consumers who wish to purchase an offset product which offsets their current emissions. The attached letter was generated in response to an inquiry based upon the first comment document AgRefresh filed. It clarifies and extends the content of our first response. Regards, Jeffrey C. Frost, AgRefresh, 802.859.0099, jfrost@agrefresh.org.