|Received:||4/17/2004 8:25:51 PM|
|Agency:||Federal Trade Commission|
Re: CAN-SPAM Act Rulemaking, Project No. R411008 To the Commissioners, I applaud your efforts to curb the problem of unsolicited bulk email. However, I am concerned about the proposed requirement for merchants to maintain suppression lists. There are so many problems and costs associated with this idea, and so much damage done to consumers and businesses alike, that I feel I must urge you to consider this matter most carefully. Requirement of the use of suppression lists will seriously damage many of the legitimate publications available on the net. My specific concern is for harm to publishers who require permission from the consumer prior to adding them to any list. They're not who CAN-SPAM was designed to put out of business, but this requirement will very likely have that effect. There's also the potential for significant harm to consumers, because of the problem of properly knowing their intent when they unsubscribe from a list. On top of that, these suppression lists could easily fall into the hands of spammers, leading to more spam instead of less. I was quite surprised at the potential problems this ruling could involve, and urge you in the strongest possible terms to reconsider its implementation in light of these problems, Respectfully, Your Name Mr. T. Helm Your State and Country KS., USA I would like to also add this view to you when you make your decission. Email should only be for people to talk to others in a relationship oriented setting. When html tags get stuffed into it, it then becomes commercial and no longer email. Don't get me wrong, you can easily put an address into an email, and at that point, IF the receipiant wishes to click on it and go there, then it is by their own choice to do so. This does not give any commerical based marketing the right to send out any unsolicited emails, nor does it give permission for the companies that they click on, to share this email address with ANY of their affiliates. This is mostlikely the largest nesting area for spammers to hide in, as affiliates of someone or something else.