| Comment Number: | OL-104067 |
| Received: | 4/16/2004 10:43:37 AM |
| Organization: | Mosaic Media, Inc. |
| Commenter: | Lee McFadden |
| State: | IL |
| Agency: | Federal Trade Commission |
| Rule: | CAN-SPAM ANPR |
| Docket ID: | [3084-AA96] |
| No Attachments |
Comments:
To the Commission: We publish training newsletters for computer users, managers and administrative staff. The economic downturn has been devastating, but being able to promote to e-mail lists we have carefully cultivated has been a godsend. We can also earn revenue by promoting the products and services of others to our e-mail file. If any of our prospects opt-out of receiving our e-mails, we promptly delete them. But if we were required to maintain opt-out e-mail addresses on a suppression list for use by third parties, we would be violating the privacy of our prospects. It is horrifying to think what a spammer could do with such a suppression list if it fell into the wrong hands. We are happy to be responsible for the use of our own e-mail list. But if a third party promotes our publications to a list we don't maintain, we cannot control who receives the promotion. Nor should we, any more than a manufacturer controls how its products are featured in a retail catalog. I am afraid the idea of a centralized suppression list, if that is what you are considering, is not practical, has potential for doing more harm than good, and will unduly burden small businesses who depend on targeted communications for survival. I know you face a difficult task in figuring out how to stop indiscriminant spammers while protecting the free speech rights of conscientious businesses, organizations and individuals. There are no easy answers. But if I can provide further input that would help in any way, please call me at *REDACTED PERSONAL INFORMATION* Sincerely, Lee McFadden, President Mosaic Media, Inc. Addison, Illinois www.mosaicpubs.com