|Received:||4/14/2004 9:04:05 PM|
|State:||Not in the US|
|Agency:||Federal Trade Commission|
Re: CAN-SPAM Act Rulemaking, Project No. R411008 To the Commissioners, I applaud your efforts to curb the problem of unsolicited bulk email. However, I am concerned about the proposed requirement for merchants to maintain suppression lists. There are so many problems and costs associated with this idea, and so much damage done to consumers and businesses alike, that I feel I must urge you to consider this matter most carefully. Requirement of the use of suppression lists will seriously damage many of the legitimate publications available on the net. My specific concern is for harm to publishers who require permission from the consumer prior to adding them to any list. They're not who CAN-SPAM was designed to put out of business, but this requirement will very likely have that effect. There's also the potential for significant harm to consumers, because of the problem of properly knowing their intent when they unsubscribe from a list. On top of that, these suppression lists could easily fall into the hands of spammers, leading to more spam instead of less. I was quite surprised at the potential problems this ruling could involve, and urge you in the strongest possible terms to reconsider its implementation in light of these problems, Respectfully, Jason Hillard QLD, Australia P.S. It is quite easy to identify which is Unsolicited email and which is not. We, as legitimate online marketers, have done our very best to comply with all CAN-SPAM requirements. Still there remains a certain portion of the internet community who continue to spam. Any fool can get an email address, send out a batch of spam mail, then delete their account. Legitimate operators have a way to opt-in and a way to opt-out. While you are trying to cut down on spammers, you are also trying to shut down legitimate operators and/or cause them uneccessary expenses, of which hardly any of us small home business operators can afford. The progression from small home business operator or hobby enthusiast to earning a decent full time income from the internet would be severely hampered.