Comment Number: OL-103184
Received: 4/14/2004 8:53:01 PM
Organization:
Commenter: Boatman
State: TX
Agency: Federal Trade Commission
Rule: CAN-SPAM ANPR
Docket ID: [3084-AA96]
No Attachments

Comments:

Re: CAN-SPAM Act Rulemaking, Project No. R411008 To the Commissioners, I applaud your efforts to curb the problem of unsolicited bulk email. However, I am concerned about the proposed requirement for merchants to maintain suppression lists. There are so many problems and costs associated with this idea, and so much damage done to consumers and businesses alike, that I feel I must urge you to consider this matter most carefully. Requirement of the use of suppression lists will seriously damage many of the legitimate publications available on the net. My specific concern is for harm to publishers who require permission from the consumer prior to adding them to any list. I myself have a double optin newsletter. Like many other publishers I strive to keep an integrous business. I constantly am looking for ways to streamline, improve and exhibit my dedication to professionalism. They're not who CAN-SPAM was designed to put out of business, but this requirement will very likely have that effect. There's also the potential for significant harm to consumers, because of the problem of properly knowing their intent when they unsubscribe from a list. On top of that, these suppression lists could easily fall into the hands of spammers, leading to more spam instead of less. I was quite astounded at the potential problems this regulatory action could involve, and plea to you in the strongest possible terms to reconsider its implementation in light of these problems. Respectfully, Danielle L Boatman Texas, USA