Comments:

Re: CAN-SPAM Act Rulemaking, Project No. R411008 To the Commissioners, As a valuable commericial supplier of health and dietary supplements and pet supplements, I applaud your efforts to curb the problem of unsolicited bulk email. We receive daily in excess of 1000 unsollicited emails, and reducing this number would be quite valuable. However, I am concerned about the proposed requirement for merchants to maintain suppression lists. I am afraid that our company could be hurt more, than benefit from the curtailment of emails, which are, quite frankly, a minor concern. We eliminate about 1000 emails in less than 10 minutes daily. Requirement of the use of suppression lists will seriously damage many of our the legitimate marketing efforts addressed only to opt-in customers that request such information. There's also the potential for significant harm to consumers, because of the problem of properly knowing their intent when they unsubscribe from a list. On top of that, these suppression lists could easily fall into the hands of spammers, leading to more spam instead of less. I was quite surprised at the potential problems this ruling could involve, and urge you in the strongest possible terms to reconsider its implementation in light of these problems, Respectfully, Ronald Breteler President KALA Health, INC. MA, USA