|Received:||3/22/2004 11:14:34 AM|
|Agency:||Federal Trade Commission|
the subject field should not be disguised in a way to induce someone to read a spam email. the subject should correspond to the actual content. also, if an email address is sending commercial email, the email address sent from should have to be firstname.lastname@example.org. the opt out information should be located (in link form) on the company's main webpage and should include address, name of corporate officers, the state where the company is registered with, and a toll-free phone number. any ongoing or current litigation against said company regarding spam email should also have to be listed for that company. this should include any sister companies owned by that corporate parent. companies should not be able to default to being able to send spam email. example: "by sending this email card, you agree to be added to our mailing list" - the burden must be placed on the company, not the person. "if you wish to be added to our mailing list, please click on the link below". companies who violate this spam act (even if under different company name) should have to post that information on their website, in the contact information as listed above. this should include any sister companies of the corporate parent.