Comment Number: EREG-564 Docket:04-06268
Received: 4/26/2004 3:44:16 PM
Organization: Glaco Enterprises
Commenter: SL Glaze
State: TN
Agency: Federal Trade Commission
Rule: CAN-SPAM ANPR
Docket ID: [3084-AA96]
No Attachments

Comments:

Re: CAN-SPAM Act Rulemaking, Project No. R411008To the Commissioners,I applaud your efforts to curb the problem ofunsolicited bulk email. However, I am concerned aboutthe proposed requirement for merchants to maintainsuppression lists.There are so many problems and costs associated withthis idea, and so much damage done to consumers andbusinesses alike, that I feel I must urge you toconsider this matter most carefully.Requirement of the use of suppression lists willseriously damage many of the legitimate publicationsavailable on the net. My specific concern is for harm topublishers who require permission from the consumerprior to adding them to any list.They're not who CAN-SPAM was designed to put out ofbusiness, but this requirement will very likely havethat effect.There's also the potential for significant harm toconsumers, because of the problem of properly knowingtheir intent when they unsubscribe from a list. On topof that, these suppression lists could easily fall intothe hands of spammers, leading to more spam instead ofless.I was quite surprised at the potential problems thisruling could involve, and urge you in the strongestpossible terms to reconsider its implementation in lightof these problems,The Internet is a vast medium, which when used correctly will help us all. Just to penalize the Internet Businessman my making it almost impossible to do a legitimate business on-line will not affect those who would seek to do spam email as they will continue to find new ways to serve their purposes. There are those who do purchase a lot on-line just as I do, I think someone should think of the legitimate business man as well as those who cry spam at every email they get... There should be a way to stop and aprehend those who use the system incorrectly, and the penalties should be stiff, however if the busnissnam has a legitimate opt-in record, that should mean he is exempt from a spam accusition as long as he has honored requests for removal. Which brings up another point. A person who has opted in to you list should be required to know what email address he or she has opted in with... I continually gert email to my list saying they have tried several times to get off my list... I find that they are trying to opt out with the wrong email address... thus I don't know what to do when I can't find them. I respond immediately to all remove requests, but have had spam complaints because the person isn't sharp enough to use the correct email address. I have a list that gives a way to get off, but 4 methods, and even is double opt in as well as a opt in password so they can change their subscription at any time or opt out. It will even send them a password reminder if they just ask for it. but that still won't help the person who has 15 email addresses ans doesn't know which one he uses where....Jim & Sherry GlazeTenneesee, USA