|Comment Number:||EREG-395 Docket:04-06268|
|Received:||4/23/2004 1:41:48 PM|
|Agency:||Federal Trade Commission|
Re: CAN-SPAM Act Rulemaking, Project No. R411008To the Commissioners,I applaud your actions in the problem area ofunsolicited bulk email. However, I am concerned aboutthe proposed requirement for merchants to maintainsuppression lists.There are so many problems and costs associated withthis idea, and so much damage done to consumers andbusinesses alike, that I feel I must urge you toconsider this matter most carefully.Requirement of the use of suppression lists willseriously damage many of the legitimate publicationsavailable on the net. My specific concern is that we put out a news letter to our independant Marketing reps and customers about New products and Company information. the regulation will require us to spend allot of unnecessary monies to be able to opperate our e-mail blast system to our own people.I am all for stopping the un solicited pop ups and spam, but can we do this and not crush then little companies like ours? They're not who CAN-SPAM was designed to put out ofbusiness, but this requirement will very likely havethat effect.There's also the potential for significant harm toconsumers, because of the problem of properly knowingtheir intent when they unsubscribe from a list. On topof that, these suppression lists could easily fall intothe hands of spammers, leading to more spam instead ofless.I was quite surprised at the potential problems thisruling could involve, and urge you in the strongestpossible terms to reconsider its implementation in lightof these problems,Respectfully,Matt ParrPalos Park, Il.