Comment Number: EREG-16 Docket:04-03978
Received: 4/23/2004 1:41:52 PM
Organization: J&D ENTERPRISES
Commenter: David Wiles
State: SC
Agency: Federal Trade Commission
Rule: CAN-SPAM ANPR
Docket ID: [3084-AA96]
No Attachments

Comments:

Re: CAN-SPAM Act Rulemaking, Project No. R411008To the Commissioners,I applaud your efforts to curb the problem ofSPAM (JUNK E-MAIL) i.e. unsolicited bulk email. However, I am concerned about the proposed requirement for merchants to maintain suppression lists. Would this not prevent them from sending emails to prospective clients who have requested that they receive such information. There are so many problems and costs associated with this idea, and so much damage done to consumers and businesses alike, that I feel I must urge you to consider this matter most carefully.If an internet marketing group is prohibited from sending solicitations to prospective customers requesting them to opt-in to receive additional offers, how is that merchant going to obtain the names and email addresses of the people who desire to be sent the sponsors materials. Most publishers presently require permission from the consumer prior to adding them to any list. Responsible business owners are not those who CAN-SPAM was designed to put out of business, but this requirement will very likely have that effect.There's also the potential for significant harm toconsumers, because of the problem of properly knowing their intent when they unsubscribe from a list. On top of that, these suppression lists could easily fall into the hands of spammers, leading to more spam instead of less. I was quite surprised at the potential problems this ruling could involve, and urge you in the strongest possible terms to reconsider its implementation in light of these problems,Respectfully,David Wiles South Carolina, USA