Promotional materials and live presentations for Fortune Hi-Tech Marketing used a lot of organizational jargon to recruit new people. The first step: Shell out start-up fees and monthly charges. Next: Recruit enough “independent reps” so you can work your way up through the ranks to Regional Sales Manager, Executive Sales Manager, National Sales Manager, Platinum Sales Manager, and ultimately “Presidential Ambassador.” But the FTC and the State AGs of Illinois, Kentucky and North Carolina have another term for FHTM’s convoluted system of recruiting and compensation:
The company name may be American Apparel, but commerce is global, especially in the fashion industry. If a business says it abides by the U.S.-EU Safe Harbor for transferring consumer data, companies have an obligation to live up to that promise. American Apparel, the popular clothing retailer, is the latest company to be the subject of FTC law enforcement for claiming it was in compliance with the framework, but failing to conduct the required annual self-cer
A mobile app that lets users send photo and video messages that recipients can look at for a moment before the content is, in effect, gone with the wind? Scarlett O’Hara could have declared her love for Rhett Butler (or Ashley Wilkes), confident that the message was ephemeral. Of course, residents of Tara didn’t have access to the popular app Snapchat, which claimed to do just that. But according to an FTC settlement, the company’s promise that Snapchat me
The FTC isn’t in a position to evaluate your latest cholesterol results, and no, we can’t tell you if that looks infected. But we’d still like to hear your health questions – your questions about consumer generated and controlled health data, that is. That’s the topic of an FTC seminar from 10:00 ET to noon on Wednesday, May 7, 2014,
If your business involves textiles, you’re familiar with the requirements of the Textile Fiber Products Identification Act and the FTC’s accompanying Rules. But are you in the loop on changes that take effect today – May 5, 2014 – that could give you more flexibility with compliance? In addition to reviewing the revised Rules, you’ll want to read the FTC’s updated publication, Threading Your Way Through the Labeling Requirements Under the Textile and Wool Acts, to
Like the swallows returning to Capistrano and the umpire yelling “Play ball!” on Opening Day, there’s another inevitable harbinger of spring: ads for bogus products promising easy weight loss just in time for bathing suit season. But this year, media outlets have a new tool for spotting false claims before they’re published or aired – and before consumers risk their money (and maybe even their health) on a worthless pill, potion, belt, cream, or whatever. If you or your clients run ads for weight loss products, it’s time for a gut check.
In a lot of schools, kids are more likely to be looking at screens than at blackboards. One advantage: fewer annoying chalk squeaks. Of course, the benefits of the connected classroom go far beyond that. But educators, administrators, and parents have been asking an important question: How do the protections of the Children’s Online Privacy Protection Act (COPPA) and the accompanying FTC rule apply in the school setting?
Whether it’s a website where people diagnosed with the same medical condition can share their stories or an app to find out how long it will take in the gym to burn off a Macadamia Mania Ripple sundae, consumers are taking their health in their own hands – and generating a massive amount of digital data in the process. If you or your clients have jumped into this burgeoning market, here’s a development you’ll want to follow.
The Business Blog reflects sources some might describe as, well, eclectic – everything from Supreme Court jurisprudence to 80s TV. But today’s post comes from a message on a neighborhood listerv in Washington, D.C. It starts with a scam, but ends on a note that should be of interest to retailers.
Cramming unauthorized charges onto phone bills violates the FTC Act, of course. But depending on the circumstances, cases like that also can result in criminal prosecution. Two brothers who bilked consumers out of millions as part of a cramming scam are now behind bars – giving a whole new meaning to the term “cell phone.” And the prosecutors who brought the case, Assistant United States Attorneys Hallie Mitchell Hoffman and Kyle F.
If you’re thinking “Heartbleed” sounds serious, you’re right. But it’s not a health condition. It’s a critical flaw in OpenSSL, a popular software program that’s used to secure websites and other services (like VPN and email). If your company relies on OpenSSL to encrypt data, take steps to fix the problem and limit the damage. Otherwise, your sensitive business documents and your customers’ personal information could be at risk.
It’s funny how kids sometimes mishear famous phrases – for example, “And lead us not into Penn Station” or the confused Elton John lyric “Hold me closer, Tony Danza.” We once heard first graders end the Pledge of Allegiance by saying “One nation, individual, with liberty and justice for all.” On second thought, maybe they were on to something. Analytics techniques are out there that categorize consumers and make predictions about individual behavior. For sure, it can offer insights to advance medical research, transportation, manufacturing, etc. But to what extent can big dat
When one company acquires another, there’s usually a lot of discussion about how to harmonize divergent procedures – everything from personnel policies to buying paper clips. But a letter to executives at Facebook and WhatsApp from Jessica Rich, Director of the FTC’s Bureau of Consumer Protection, should remind businesses there's one thing that doesn’t change: privacy promises made to customers.
That was the catchphrase from the “Poltergeist” movie series, but we want to warn you about something more dangerous than ghostly apparitions emanating from your TV.
When the talk turns to Big Data, part of the conversation is about all the public information available about people's lives – and how companies market it to prospective employers, landlords, etc.
It was Shakespeare who asked “What’s in a name?” If you and your clients keep tabs on the latest legal developments in social networking and reputation management, you’ll want to read the FTC’s complaint against the website Jerk.com – how’s that for a name?
That “Inc.” after a company’s name can offer certain legal protections, but immunity from liability under the FTC Act isn’t necessarily one of them. If you’re a corporate officer or number them among your clients, a recent settlement with two people involved in a debt collection operation should underscore that message.
Every tech publication seems to have a list of best apps for business. Whether the goal is to analyze corporate cash flow or avoid the dreaded middle seat that doesn’t recline, there’s an app for the task. But have you considered the kind of sensitive customer or employee information some apps let you transmit? Developers may claim to take steps to secure the data, but as the FTC’s proposed settlements with Fandango and Credit Karma demonstrate,
Imagine a burly doorman at an exclusive party. When someone claims to be a guest, the doorman checks their invitation and runs it against the names on the list. If it doesn’t match up, the person won’t make it through the velvet rope. But what happens if the doorman isn’t doing his job? His lapse could allow a ringer into the party to scarf up the hors d’oeuvres and steal the valuables.
An FTC Moment, that is. 2014 marks a milestone for the Federal Trade Commission. It’s the 100th birthday for America’s consumer protection agency – and you’re invited to the celebration.